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Trust, Disruption & 3 other articles for association executives

SCD Group

In The Trust Economy, Marketers Are Bankrupt By Mitch Joel via Six Pixels of Separation blog It's getting ugly for marketers. Too bad, because marketing is just starting to get good. We have a major issue with marketing. Bottom line: marketers need to prove the business impact of our work. And then fail again.

Houston 40
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SCD Group: Best of the Week: 3 key topics for Association CEOs.

SCD Group

Can Strategic Planning Cripple Innovation? FRAN -3.37% The Houston-based company fired him because he "improperly communicated company information through social media," the company said. Edwards In the past few years, social media technologies have emerged as double-edged swords in the workplace. James and Laura L. Steve Drake.

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PODCAST: The Power of Change with Michael Praeger: Strategy 123’s Cat Carmichael on CAM Industry’s Most Pressing Challenges

AvidXchange: Association Management

Praeger, co-founder and CEO of AvidXchange, asked Carmichael about the main challenges facing the CAM industry, the reasons for property managers to embrace technology and the importance of clear communication as a leader. Season 1, episode 1. Super excited.

Strategy 130
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Association Brain Food Weekly: 9.10.21

Reid All About it

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns.

Strategy 195