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4 things you can learn from WaPo’s TikTok strategy

Association Success

For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Share important information. Take the Washington Post, for example.

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What Smart People Are Saying About Our New Book

Jamie Notter

I wanted to share (with some pride, I must admit) what some super smart people are saying about our book, When Millennials Take Over, upon reading an advance copy. When Millennials Take Over is a powerful guidebook that needs to be in the hands of every manager to effectively start unlocking the true potential in every person.

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Heart Association Encourages More Colorful Eating

Associations Now

Using videos, social media events, and digital interactives, +color will show how eating more fruits and veggies can reduce the risk of heart diseases, stroke, and diabetes. Through +color, we’ll empower communities and consumers of all ages, especially millennials, to eat more fruit and vegetables.

Vermont 40
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Game Plan 2014: Seeing Around the Corners

Association Adviser

Year-round, 365-day engagement through technology and social media is one of the biggest trends she has observed. “Associations also need to do a better job of reaching out to Millennials with an updated, more non-traditional membership experience,” she said. Measuring social media.

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Mo Rocca on Creativity, Comedy, and Obit Con vs Comic Con

AssociationChat

And so, in the pilot episode, I was with a grandmother amazing woman named Ruth Thomas Who as a six year old in Poland had hidden a barn for a year from the Nazis and your sister had been killed bunch of her family had and she survived in this amazing woman, a teacher in Westchester County in New York. You never eat just one.

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From the Corner Office: Carol Khoury, NYSSA

Association Adviser

This month’s Corner Office spotlight shines on Carol Khoury, managing director of membership & marketing, for the 10,000-member New York Society of Security Analysts (NYSSA). Another example: Our members are always asking for new networking opportunities. Then we started a monthly informal gathering at a local pub.

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Membership Wakeup Call for Associations

Association Adviser

ASQ’s Mason said that because members (and prospective members) can get so much valuable information online for free, associations have to find new ways to demonstrate their value. For instance, instead of claiming to be the exclusive source of important industry information, they should emphasize their role as the most trusted source.