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The Hourglass Blog: Association Innovation as Brand Strategy

The Hourglass Blog

Association Innovation as Brand Strategy. In it, he advocates an approach to innovation that focuses not on meeting the expressed needs of customers, but on pushing customers to become something theyre not. All authentic innovations ask you — want you — to become a different dimension of yourself. Image source.

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From Policy Hysteria to Best Practice:Recognizing AE Influence : Off.

Off Stage

I think AEs should fully recognize and celebrate the names of our peers in Realtor association management who are on the list*: Mark Allen, CEO, Minneapolis Association of Realtors, and 10k Marketing. Perhaps Realtor AEs need to do a better job of recognizing our own innovators and leaders. An AE Innovator recognition program?

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111 Intriguing Chats for 2011

ChatterBachs

As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at social media as a way to promote their agenda, products, and/or services. Dig design, innovation, technology. I know a thing or two about marketing. Army Veteran.