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Give Your Conference Attendees Something to Brag About

Associations Now

Phoenix-based Cloth & Flame is transforming events into experiences. Increasingly, meeting organizers are looking for ways to market and build their conference into a true event—an opportunity to network and learn from others while having a unique, immersive experience. Here’s how you can learn from their success.

Phoenix 124
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Association Brain Food Weekly: 5.29.20

Reid All About it

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. The Online News Association is turning their conference into a virtual “ global journalism innovation festival.” Organizer: Robert Taflinger. Intriguing. 1 CAE credit.

San Diego 259
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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. More info/register.

Montana 350
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Association Brain Food Weekly: 3.5.21

Reid All About it

Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

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Arizona and Mexican Business Groups Sign Trade Agreement

Associations Now

Arizona associations dedicated to fostering business innovation and startups signed an agreement with a Mexican counterpart organization last week to help further business development in the U.S. and Mexico. Three groups are joining together to help foster the growth of startups in Arizona and Mexico. Zylstra, president and CEO of ATC.

Arizona 40
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Alt-Weeklies May Struggle, But Don’t Count Them Out

Associations Now

Large-market publications such as the Phoenix and The Village Voice have market challenges that many smaller publications don’t, she said, noting, “No one sees it as a death sentence for any of the others.” But the association that represents the newspapers is working hard to prove the analysts wrong.

Phoenix 40