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Association Brain Food Weekly: 3.26.21

Reid All About it

Association innovation. Mary Byers, CAE, CSP, in partnership with Loyalty Research Center, recently released a fascinating environmental scan on association innovation: Association Innovation Scan: The Association Professional’s Guide to Winning with Innovation. Intuitive innovation. That stinks. Wait, what?

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What to Do When Membership Is Booming?

Associations Now

But more recently, Doyle says, companies in other sectors and cities have come on board, diversifying the association’s member community. A lot of these innovations are coming out of startups, so we really had to refocus on members. How is it changing the tactics you use to recruit, engage, and retain members?

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Association Brain Food Weekly: 2.5.21

Reid All About it

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Why are Members Leaving? Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public.

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