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Building Buy-In for an Online Community at Your Association

Higher Logic

Looking to personalize and target your email communications strategy to different member segments? Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. Let’s just do that.”.

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I'm returning your call, Patsy. : Off Stage

Off Stage

The association may produce an online newsletter, and may have a rudimentary Facebook page and web site. In other words, some services may be delivered on line, though often they will be duplicated in print or in person and there may not be a coherent strategy statement regarding the use of technology. Social Media.

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My New Best Friend: Dialogue with an IT Guy : Off Stage

Off Stage

Matt: My industry colleague Judith recently posted brilliantly about Associations having an IT strategy outside of MLS ( [link] ). How can the IT strategy support those mission components? I do find that when IT is outsourced a lot of the more creative and innovation oriented tasks I mentioned previously just dont get done.

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