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Association Brain Food: 12.8.23

Reid All About it

Member app. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Bulletin describes how a member app helps you nurture member engagement. Member retention. More info/register. More info/register.

Strategy 272
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For Member Onboarding, Think Outside the Inbox

Associations Now

Email remains the most popular way to engage new members, but some associations are testing creative alternatives in an age of email fatigue. When a new member joins your association, the first thing you probably do is send an email to make that person feel welcome. A lot of people are on social media these days,” she says. “So,

Iowa 89
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Association Brain Food Weekly: 6.18.21

Reid All About it

Sue Ramsett, Vice President and General Manager, KWQC TV-6, Davenport, Iowa. Host: ASAE Government Relations and Advocacy Professionals Community. Presenters: Dan Meyers, Senior Director and Head of Advocacy, North America, APCO Worldwide. Karen Bailey-Chapman, Senior Vice President for External Affairs, American Beverage Association.

LMS 369
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Say Cheese: Instagram at Meetings

Associations Now

And by allowing them to do so, your association may not only be increasing member engagement with your meeting and its venue and host city but also building a repository of photos you can use in the future. Here’s how it worked: Attendees visited the social media lounge to pick up a card that contained two logos related to the meeting.

Iowa 40