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Association Brain Food Weekly: 5.7.21

Reid All About it

Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Quick hits. Sat 5/8 at 12 p.m.

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Are You Using Identity as Association Marketing Strategy

SCD Group

Miami (Ohio). Years ago, the American Society of Association Executives (ASAE) published a document called Community as Strategy: 10 Fundamentals. Ohio State. Cincinnati Bearcats. P38 Lightning. Ernst & Young. Swiss Army. The Black Dog. North Face. Under Armour. It identified five core businesses within the fundamentals.

Ohio 40
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Association Subculture: Lessons for Associations From a Peeved.

Association Subculture

What is so compelling about Bogusky’s post, (aside from the fact that I am just nerdy enough to consider a marketing guy a rockstar), are the universal lessons that can be drawn from it and applied to nonprofit associations of all sizes and types. The Waning Days of Leadership in Association Management. leadership. (9).

Miami 100
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Happy, Healthy 2016: What’s Your Theme for the Year?

Beth Kanter

Published the Emerging Leaders Playbook: With the generous support of the Packard Foundation and in collaboration with Third Plateau Social Impact Strategies, we wrote and published the Emerging Leaders Playbook. I also taught networked leadership workshops as part of a larger team working with different social change networks.

Iowa 28
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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

We hope you can leverage this data to design strategies that add value to both you and your customers. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least.

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

We hope you can leverage this data to design strategies that add value to both you and your customers. They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least.