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Association Brain Food Weekly: 5.15.20

Reid All About it

MemberSuite describes how to show virtual event ROI to sponsors and exhibitors by creating opportunities for them to achieve their marketing goals: increasing brand awareness, providing thought leadership, showcasing their products, and developing and deepening relationships. Host: Event Leadership Institute. Fri 5/15 at 1 p.m.

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Membership and Chapter Growth is a Team Effort at AGC of America

Association Adviser

We’re a nationwide network of 92 chapters covering all 50 states plus Puerto Rico. The “Why Join” campaign is one of our most recent and uses digital tools such as website visitor tracking to generate potential member leads. AGC has grown organically for nearly 100 years.

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We also encourage members to get active on social media and provide training, tips and tools. AA: What tools do you use to manage your social media program? Utility Authority help restore power in Caguas, Puerto Rico after Hurricane Maria. MD: We use Hootsuite and the built-in analytics of each social media channel.