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Luggage Tags and Breath Mints: How MSAE Refreshed Itself As Associations North

Association Adviser

With the recent brand strategy work, we created our value proposition and key messages that will resonate with current members and engage prospective members through consistency in messaging and our new brand identity. North was a big question since we represent Minnesota, North Dakota and South Dakota.

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Nonprofit Organizational Culture Eats Big Data for Lunch

Beth Kanter

The business management guru Peter Drucker is often quoted as saying “Culture eats strategy for breakfast.” Any strategy or plan to use Big Data is likely to be devoured if the culture of an organization is not supportive. They were all using a mix of technology, skills, and strategies. Truer words have never been spoken.

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Association Brain Food: 10.7.22

Reid All About it

Because I’m away next week on a hiking vacation in South Dakota, I’m not publishing Association Brain Food on Friday, October 14. She provides several instructional strategies to keep in mind when developing educational events and programs. The weekly list of free educational events and resources for the association community….