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Association Brain Food Weekly: 12.13.19

Reid All About it

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Maddie Grant and Jamie Notter at Human Workplaces released a new white paper on a maturity model for workplace culture.

Raleigh 259
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Association Brain Food Weekly: 6.2.17

Reid All About it

LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. More info/register. 1 CAE credit.

Raleigh 150
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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

He said this approach is: “…inefficient, overly-expensive, a heavy burden on marketing and product development, and often results in a confusing and under-utilized array of products that are labeled as ‘member benefits’ simply because members get a price discount compared to non-members.”. What can we do to fill that gap?’”.

Revenue 53
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How to enhance free, gated, and paid content in your content marketing model

Nimble AMS

This highlights an opportunity for your association to improve your content marketing model and determine the best mix of free, gated, and paid content for your constituents. . Why your association needs to develop a content marketing model. Gated content.

Content 126