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Pop-Up Events: The Next Trend for Associations?

Associations Now

Some familiar brands have found they’re a great way to not only generate buzz and revenue (between $ 45 billion and $50 billion annually , according to a study conducted by Chicago-based marketing firm PopUp Republic) but also introduce and test new products. And it’s not just the corporate world that’s taking part in the pop-up craze.

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JetBlue to Upgrade Business-Class Seats to Attract Travelers

Associations Now

JetBlue is revamping premium service on its cross-country flights with lie-flat seats to attract more business travelers and, it hopes, to get its revenue stream going in the right direction. The service will be available on new Airbus A321 aircraft on two JetBlue routes: flights between New York City and Los Angeles or San Francisco.

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Can You Better Serve Your Tradeshow Market?

Associations Now

So, he started throwing small industry festivals in his Los Angeles warehouse. Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well.

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How NYC’s Foam-Container Ban Won Over an Association Ally

Associations Now

Despite the higher cost of using alternatives to polystyrene containers for food packaging, the New York State Restaurant Association backed the city’s new ban on the material, thanks in part to some key concessions. But a plastics-industry group says the city missed an opportunity to recycle.

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

Right now, take New York City. The monthlong shutdown will cause lost revenues conservatively estimated at $100 million. NBA suspends season indefinitely over coronavirus pandemic (source: Los Angeles Times) March 11, 2020 – The NBA is suspending the 2019-20 season. So people say arbitrarily.

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Daily #COVID19 Updates for Association and Events Professionals – What You Need to Know

AssociationChat

Right now, take New York City. The monthlong shutdown will cause lost revenues conservatively estimated at $100 million. NBA suspends season indefinitely over coronavirus pandemic (source: Los Angeles Times) March 11, 2020 – The NBA is suspending the 2019-20 season. So people say arbitrarily.