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New Year Resolution: Invest in Association Learning Technology

WBT Systems

The key step to a designing a new strategy or plan for association learning is to set achievable goals. As an example of this, back in June 2016 an article in Association Now magazine referenced a study titled “ Member Engagement Study: Aligning Organization Strategy With What Matters Most to Members.”

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Mission Driven Volunteer Q&A

Spark Consulting

Volunteer Match’s 2012 Millennial Impact Report. Any tips on recruiting for larger commitment volunteering, like authoring a magazine article? The other strategy is to have the senior staff recommend their junior staff as volunteers. How can we get more Gen-Xers and Millennials involved? How can we help them?

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Association Brain Food: 3.3.23

Reid All About it

They describe strategies for applying game mechanics to influence attendee behavior, including the incentives and technology that will help you achieve event goals. Meetings Outlook Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine. Event gamification.

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Membership Wakeup Call for Associations

Association Adviser

If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). As technology becomes more pervasive, don’t forget the personal side of the member experience. Michelle Mason, ASQ.

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SCD Group: Association Member Recruitment: New Opportunities vs.

SCD Group

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. I didn’t have a problem with these strategies.

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Marketing Trends: How to Wow Them In 2023

CMA Solutions

Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. In addition, magazines and catalogs that are very visual are also being heralded all over again. Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. Chatbots can help.

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15 And/Or Dilemmas Facing Association Leaders in 2013

SCD Group

Associations traditionally printed their materials (fliers, newsletter, magazines, etc.) In “ What The New Yorker Magazine Can Teach You About Content Marketing that Works ” Demian Farnworth noted “The long-form story (“epic content” in the Copyblogger vocabulary) is The New Yorker’s unmovable anchor in the rough seas of magazine publishing.

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