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Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. While up in Massachusetts, I cooked dinner a few nights for my parents and got takeout (pizza and Italian food) on the others. Damn, that was good.

Revenue 256
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GrowthZone Congratulates 2022 ACCE Communication Award of Excellence Winners

GrowthZone

The “Why Join A Chamber” video, posted on social media and emailed to the Zionsville Chamber’s general membership and prospects, serves as a recruitment and retention tool to help people better understand the organization. The chamber’s social media reach went from 250,000 in 2019 to over 2.8

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Strategies for driving non-dues revenue for your association

Nimble AMS

For example, Massachusetts Dental Society (MDS) uses Nimble AMS to power an online store for companies to purchase exhibit booths, sponsorships, and supplies for MDS’s Yankee Dental Congress, one of the top three dental meetings in the U.S, Your membership base offers valuable, skilled candidates for recruiters.

Revenue 133
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Association Brain Food Weekly: 3.12.21

Reid All About it

Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. It seems worse now than ever. Host: Fridays@4. 1 CAE credit.

Nashville 370
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Is Now the Right Time to Add a Student Membership Category?

Associations Now

What we know is that young people are likely eager to join but probably need some special attention when it comes to recruitment and engagement. MSCPA leveraged its existing event series, a dedicated social media presence for students , and connections with teachers who could promote the benefits of membership.

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The Un-RFP: A Follow-up

Guilt by Association

The Massachusetts Medical Society (MMS) has lots of experience and success working with traditional media. But we also know the effectiveness of traditional media is rapidly diminishing. We were one of the earliest medical societies to experiment with social media technologies, starting in March 2007. Currently ….

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Crisis Communication Planning Now Includes Social Technologies

Guilt by Association

A few days later, Jeremiah Owyang of Forrester sounded my wake-up call : Now that social technologies are becoming mainstream, do your crisis communications plans account for them? In the aftermath of September 11, I led a team that drafted a new crisis communications plan for the Massachusetts Medical Society. Things to think about.