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Association Brain Food Weekly: 1.22.21

Reid All About it

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

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[GUEST BLOG] If Everyone Goes Left, Go Right

GrowthZone

Just about every chamber offers networking events, member promotions, business training, member-to-member discounts, etc. This strategy of duplicating what other chambers offer is safe because it doesn’t get you criticized or laughed at. There is a real problem in the chamber industry. It’s conformity. It was scary.

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Association Brain Food Weekly: 5.15.20

Reid All About it

They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Find out how to design for virtual-first experiences, satisfy the desire to network, and keep your members engaged. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

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Association Brain Food Weekly: 1.15.21

Reid All About it

They explain why it’s not a good idea to pine for the past and suggest a different mindset to cultivate, one that will help you take advantage of “a perhaps once-in-a-lifetime opportunity to experiment with new ideas—ideas that could turn into programs that position you, your association and your members for future success.”. Host: Wicket.io.

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Association Brain Food Weekly: 12.4.20

Reid All About it

It includes questions about the impact of the pandemic on strategy, pricing, etc. How the Michigan SAE lost their website when their hosting company fell victim to ransomware. More info/register (fee for ASAE non-members). The Naughty and Nice Checklist: A Successful New Member Digital Onboarding Strategy.