Associations Now

JUNE 7, 2013

How to carefully rebrand your organization’s image, and more, in today’s Social Media Roundup: Cautious Rebranding. link] RT @SteveDrake #assnchat #marketing. — Team Slice-Works (@sliceworks) June 7, 2013. Some of your members and staff may resist change, especially during a process like rebranding.

Social Media 40

Social Media Process Marketing Team 40

Associations Now

DECEMBER 11, 2013

Tips on that and more in today’s Social Media Roundup. — ceVoke (@ceVoke) December 10, 2013. — Incline Marketing (@InclineMktg) December 11, 2013. Creating and moderating a discussion can help bring your community together and provide time for fun in the process. The Good News About Bad News.

Social Media 40

Social Media Tips Innovation Marketing 40

Associations Now

AUGUST 27, 2013

— Dave Lutz (@VelChain) August 27, 2013. “Instead they are looking to salvage internal processes and the limits of their own organization’s capacity. . “Instead they are looking to salvage internal processes and the limits of their own organization’s capacity. ht @ VelChain ). Rethinking the Terminology.

Social Media 40

Social Media Innovation Conference Tools 40

Associations Now

DECEMBER 3, 2013

The countdown begins: Less than a day until attendees shuffle in, and ASAE’s 2013 Technology Conference & Expo commences. That, and more, in today’s Social Media Roundup: Through the Techie’s Looking Glass. — DelCor (@delcor) December 2, 2013. — Andrea Incalza (@CustomerKing) December 3, 2013.

Social Media 40

Social Media System Technology Conference 40

Associations Now

OCTOBER 4, 2013

You’ve got to have the process—and the people—in place to make it work. Thad Lurie’s 60/40 rule, and more, in today’s Social Media Roundup. — Thad Lurie, CAE, CIP (@ThadLurie) October 4, 2013. — Elizabeth Engel (@ewengel) October 4, 2013. The 60/40 Rule. link] #assnchat #nten.

Social Media 40

Social Media System Project Content 40

Associations Now

SEPTEMBER 23, 2013

The details, and more, in today’s Social Media Roundup: Annotated Agenda. Market your event with an annotated schedule #eventprofs #assnchat #mpi #pcma [link] via @ASegar. — michael cardus (@teambuildingny) September 23, 2013. — Plexus Consulting (@PlexusforAssns) September 23, 2013.

Social Media 40

Social Media Conference Discount Communications 40

Associations Now

OCTOBER 3, 2013

Harnessing the power of mobile images to engage your members, and more, in today’s Social Media Roundup: Get Personal With Instagram. — John Segota, CAE (@JohnSegota) September 26, 2013. Image power : As social media tools go, Instagram is still viewed as a relatively new kid on the block.

Social Media 40

Social Media Communications How To Video 40

Associations Now

JUNE 27, 2013

Learn how to respond when things go awry at your event, and more, in today’s Social Media Roundup. — Kevin Jackson (@kevinlfj) June 27, 2013. Johnson Experience Marketing, recalls a time when he was expecting delivery of equipment for setup at a conference and an empty truck arrived. Roll With The Punches.

Social Media 40

Social Media Project Cost Content 40

Higher Logic

JANUARY 27, 2020

How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. He’s clear that this program is about community as a strategy – not social media tools or marketing. Matt’s current role: Online Community Manager at Genesys.

Software 317

Software Industry Strategy Social Media 317

GrowthZone

JUNE 21, 2021

Automated renewal process. Online payment processing. Mobile credit card processing. Marketing automation. Email marketing. It was designed to generate non-dues revenue and streamline work processes. FEATURES: Marketing. Online payment processing. Accounting and payment processing.

System 148

System Software Directory Membership Management 148

Associations Now

SEPTEMBER 17, 2014

Today’s Social Media Roundup explains how one company’s pulling it off: Being Smart About Paid Distribution. Digiday reports that the company’s iQ blog has managed to attract between 400,000 and 450,000 unique readers each month—a huge boost from late 2013, when the site was bringing in half as many visitors.

Social Media 40

Social Media Content Event Planning Strategy 40

Associations Now

OCTOBER 23, 2018

I’ll let Kelly Stafford, CAE, chief marketing officer at SDMS, explain. “In In the process of trying to come up with our new theme, one of my graphic designers came to me and said, ‘I would really like to turn the poo emoji into a swirl of ultrasound gel.’ Until 2013, the campaign had a more serious tone.

Social Media 89

Social Media Revenue Products Examples 89

Beth Kanter

APRIL 29, 2013

Last week, I was lucky enough to be invited to participate in a meeting organized by the Robert Wood Johnson Foundation called “ Advancing Social Media Measurement for Foundations.” It was also quite useful to hear and try to t ranslate different evaluation frameworks and methodologies to social media.

Social Media 28

Social Media Analysis Case Study Maine 28

Beth Kanter

NOVEMBER 19, 2013

Harvard Business Review, March 2013. SSIR Blog, January 2013. Argues for engaging in adaptive strategy given the data rich and rapidly changing environment for solving complex social problems. The professional tools for monitoring and analyzing social media data can be expensive and pose a steep learning curve.

Social Media 28

Social Media Analysis Tools Strategy 28

GrowthZone

NOVEMBER 23, 2020

Automated renewal process. Online payment processing. Mobile credit card processing. Marketing automation. Email marketing. It is designed to help associations manage day-to-day administrative processes, track financial data, and create and build engagement with members. Accounting and payment processing.

Membership Management 78

Membership Management Software Directory System 78

Mizz Information

JUNE 12, 2019

actually, I did go down that rabbit hole back in 2013, come to think about it. Meanwhile, almost all associations are using social media channels to engage members (93% of associations report using Facebook; 89% Twitter) but report that use of private social networks continues to decrease slightly. Why does this matter?

Report 90

Report Social Media Leadership Innovation 90

SCD Group

OCTOBER 28, 2013

Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? Membership marketing focused on lapsed members.

Marketing 40

Marketing Cleveland Content Communications 40

SCD Group

JANUARY 6, 2013

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. How do we keep up with all the changes?”. This worked/works great!

System 40

System Social Media Content Cost 40

Aaron Wolowiec

DECEMBER 13, 2012

Now multiply each of these programs by three marketing touch points and it’s more messaging than the average association member can reasonably absorb. Social media feeds/conversations. Social media. Develop file sharing, communication and collaboration tools that makes this process even easier and less cumbersome.

Content 100

Content Newsletter Social Media Case Study 100

Jamie Notter

NOVEMBER 2, 2012

The program culminates with an in-person session at NTEN’s annual conference in April 2013. After completing the program, you will be able to: leverage technology and social media to change not just marketing and IT, but the way you lead and manage your organization.

Social Media 70

Social Media Leadership Technology Team 70

Mizz Information

JUNE 12, 2019

actually, I did go down that rabbit hole back in 2013, come to think about it. Meanwhile, almost all associations are using social media channels to engage members (93% of associations report using Facebook; 89% Twitter) but report that use of private social networks continues to decrease slightly. Why does this matter?

Report 40

Report Social Media Leadership Innovation 40

Vanguard Tech

MARCH 1, 2013

If the speed of business is rapidly accelerating, so must the speed of marketing. That’s why I was excited to learn about the concept of Agile Marketing – borrowed from the agile management philosophy. And by changing and putting the customer at the center, we evolve our processes and become better marketers.

Review 70

Review Course Social Media Software 70

Association Adviser

JANUARY 21, 2014

This three-part series will help you use data to improve your marketing strategies and, ultimately, your bottom line. Part 3 will discuss measuring your data through branding, social media and website scorecards. In other words, companies and marketers have data, but what are they really doing with it?

North Carolina 60

North Carolina Tools Analysis United States 60

Associations Now

APRIL 14, 2014

3 % The decline in frozen-food sales between 2009 and 2013, according to Euromonitor International statistics cited by the Associated Press. With sales on the decline, the American Frozen Food Institute is working to launch a new marketing campaign for the industry. Enter the marketing campaign. Frozen food represented $8.92

Social Media 40

Social Media Industry Cost Marketing 40

Association Adviser

AUGUST 7, 2017

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. An intense social media volley ensues until the real news is buried among insults and exaggerations.

America 64

America Social Media Press Release Education 64

Beth Kanter

JANUARY 14, 2013

Note from Beth: By the time you read this post, I will be in the USA from doing a training in Tunisia for NGOs and trainers who will deliver training to women entrepreneurs as part of the WES program and also improve their NGO’s use of social media. The LightBox Collaborative 2013 Editorial Calendar is here!

Content 28

Content Strategy Social Media Tools 28

Associations Now

MARCH 27, 2015

The real-time streaming service Meerkat hasn’t been on the market for a full month yet, but Twitter has a competitor, Periscope, which could prove equally as interesting. Vine has been a valuable tool in the social media toolkit since its launch in early 2013. Also: The value of empathy in conference design.

Proposal 40

Proposal Social Media Event Planning Conference 40

Associations Now

JUNE 7, 2016

For brands looking to market to a broader audience, that’s awfully limiting. The new business-oriented features take some of the sting off of a change that’s likely to make the service less useful for power users like social media managers. The big one? So what should we make of this?

Social Media 40

Social Media Content Strategy Maine 40

Association Adviser

MARCH 19, 2013

While the forecast is a little clearer now that the elections are behinds us, corporate marketers are still being held to a higher level of scrutiny than ever before and they can’t afford to make any bad or ill-timed investments. Getting a signature on a contract is just the beginning of the sales process – not the end.

Revenue 60

Revenue Newsletter America Cost 60

Associations Now

MAY 17, 2013

Here are seven things to think about as you dive into the conference planning process. And in times where associations are competing for their members’ time and money (and also dealing with shrinking travel budgets), associations must think about how to deliver these a-ha moments throughout the conference planning process.

Conference 40

Conference Library Social Media Process 40

GlowGlobally

JANUARY 31, 2014

Is what you consider an exceptional value proposition viewed as relevant and valued by both members and customers in international markets? However, as these same associations reach critical mass in their home market and have limited potential to grow, they look to proactively develop membership and product sales in new markets “overseas.”

Member Engagement 60

Member Engagement Products America Marketing 60

Association Adviser

JUNE 18, 2013

Not showing advertisers the ROI of investing in your media can cost your association six to eight times as much effort and potential revenue as doing something to show them ROI. Customize your advertiser recognition through verbal remarks from your CEO, president or executive director, social media, direct mail and board member outreach.

Directory 60

Directory Revenue Social Media Cost 60

Associations Now

JUNE 25, 2013

Late last year, it seemed like the mobile-first social network might lose steam over a privacy controversy. Instead, it’s becoming an essential part of any social media strategy, including for associations—and the recent embrace of video proves it. I took a gamble on my own approach to social media … and was wrong.

Video 40

Video Social Media Strategy Tools 40

Associations Now

JANUARY 7, 2014

The Chromebook, which saw a big surge in market share during 2013, has a lot of the stuff the average user needs at a smaller price than much of its competition. (It You put all this work into effectively positioning yourself in the market. You put all this work into effectively positioning yourself in the market.

Maryland 40

Maryland Social Media System Price 40

Beth Kanter

AUGUST 12, 2015

Why Facebook is a Fundraising Game Changer: John Haydon, blogger and author of Facebook Marketing for Dummies , believes that without Facebook pushing the limits of how people use social media, fundraising wouldn’t be as social. Disrupting Fundraising Since: 2013. Booster launched its first campaign in 2013.

Project 28

Project Social Media Philadelphia Mississippi 28

Beth Kanter

MAY 12, 2016

The company provides the software for processing the donations, finds national sponsors to help market and promote them, and solicits matching funds to help charities attract donors and raise money. It says it processed more than $29 million in donations and estimates that altogether charities brought in $50 million.

America 28

America South Carolina Pennsylvania Austin 28

Beth Kanter

JANUARY 4, 2016

In addition to getting the satisfaction of checking off items completed, I also reflect on how I could improve or streamline my process. One happy, healthy habit I started in Oct, 2013, was to integrate more movement into my work day. I write down stuff I won’t do, a “no thanks” list. Year in Review.

Iowa 28

Iowa San Antonio San Francisco Miami 28