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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Member recruitment. Staff meetings. More info/register. Host: Fridays@4 Mon 4/15 at 8 a.m.

Revenue 256
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Social Media Strategy for Associations 101: An Eight-Step Program

Portage Group

The more association folks I talk to about social media, the more evident the knowledge-gap between those that ‘do’ social media and those that ‘don’t.’ BUT here is an approach I have found useful in helping associations develop and continually improve their social media strategy.

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7 Proven Ways for Banks to Handle a PR Crisis

CMA Solutions

Many didn’t have the answers needed to soothe concerns, but they would have if they had a solid public relations (PR) strategy. Here are several effective ways to ensure you know how to handle worried customers and probing media the next time the banking sector faces a public relations crisis. Does your bank have one?

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What's Your Non-Profit's Content Marketing Strategy?

Wild Apricot

The rise of blogs and other social media makes online content creation a growing focus for non-profit sector, too. Basically, content marketing is the art of communicating with your customers and prospects without selling. Because content marketing works. It is non-interruption marketing.

Content 150
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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Member mobile app. Webinar latecomers. CAE credit.

DC 261
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How to Get More Patients Leads with Healthcare Marketing

CMA Solutions

That’s because an increasing number of patients are now using the Internet and social media to address their healthcare needs. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. The tactics vary.