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How to Motivate Certification Candidates

WBT Systems

The candidates for your association’s certification programs face the same challenges as CAE candidates: Finding time and money to earn the required continuing education credits. How can you motivate certification candidates and keep them on the credential path? 3 intrinsic drivers that motivate certification candidates.

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Sales Operations Demystified: What It Is, Why It Matters, and How To Do It Right

Wild Apricot

Sales operations refers to the unit, role, activities and processes within a sales organization that support, enable, and drive front line sales teams to sell better, faster, and more efficiently. Matt Cameron, managing partner at Sales Ops Central, wrote an excellent guide on how to build a sales ops unit for fast growing companies.

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Funding Your Mission: 4 Nonprofit Financial Management Tips

NXUnite

Implement Fiscal Policies Fiscal policies give your team guidance on how to properly handle your nonprofit’s funds day-to-day as they act on the predictions in your budget. Compile all of these policies in a shared organizational handbook so that your team members can easily reference them as they go about their daily tasks.

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Association Brain Food: 8.25.23

Reid All About it

While we’re on the topic, Mercury Creative Group explains how to build a brand that attracts and retains younger members. He’s referring to “spellbooks” full of generative AI prompts that encode human expertise and unlock AI’s positive potential. Managers, check in with your people! Marketing to younger generations. Change readiness.

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How to Get Sign Ups to Show Up

Blue Sky eLearn

To entice registrants to show up live vs. waiting for the replay, offer special bonuses or content for people who are on the live training, such as: A drawing for a gift certificate and/or educational resources (as Blue Sky eLearning does during its monthly educational webinars). Refers to ON24’s 2016 Webinar Benchmarks Report.

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How to Create and Name Membership Levels

MemberClicks

Some might even have different tiers for people with different professional certifications. Level of nonprofit support: Non-profits that are focused on fundraising often have membership tiers based on how much an individual or organization donated in the past year. Membership Level Examples to Consider Okay!

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Q&A: How to Prepare for the Global Data Protection Regulation (GDPR)

Higher Logic

Higher Logic recently achieved the TrustArc certification that confirms globally recognized privacy requirements, including Fair Information Practice Principles, OECD Privacy Guidelines, APEC Privacy Framework, and the EU-U.S. and Swiss-U.S.

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