Achieve

MAY 21, 2019

They’re engaging, informative, and fun! Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing.

Email Marketing 52

Email Marketing Strategy Marketing Discount 52

Reid All About it

JANUARY 4, 2019

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits.

Video 285

Video Washington Social Media DC 285

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Nimble AMS

OCTOBER 18, 2021

Not personalizing member communications. . Sending generic member emails does nothing to show members you understand and care about their needs. But sending targeted, personalized communications does. Help members find answers by predicting the answers they’re looking for, and providing that information proactively.

Member Experience 119

Member Experience System Email Marketing Examples 119

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. Billhighway provides examples of how associations are using this matrix to quantify (in dollars) the value chapters deliver to their associations. Hear tips for growing your email list. More info/register.

Email Marketing 174

Email Marketing Social Media Library millennials 174

EventMobi: Association Events

SEPTEMBER 28, 2023

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. Sharing contact information Your member directory is, at its core, a list of members.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

MAY 12, 2023

They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. She shares examples of a pre-event virtual program and one that takes place after an in-person event, both adding more value to the attendee experience.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. 1 CAE credit. More info/register.

Survey 256

Survey Project Strategy Education 256

Aptify

NOVEMBER 5, 2020

Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. Sending too much information right away can be a turnoff. Start by thanking new members for their membership. Be personal.

How To 148

How To Newsletter Examples Communications 148

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Freestone

FEBRUARY 21, 2024

The different types of marketing plans could consist of paid marketing, social media marketing, campaigns designated over a certain set of time, new product or service marketing, and more. The scope of your marketing plan varies depending on its purpose or the type of organization it’s for. Time-based.

Marketing 80

Marketing LMS Social Media Course 80

Higher Logic

MAY 20, 2020

Use Webinars to Communicate. Tip: Sign up for Higher Logic's Super Series to see examples of virtual events as well as learn how to bring more engagement to your organization. Use Webinars to Communicate. Want to learn more about automating your email communications ? Onboard New Members. Capitalize on Sponsorship.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Higher Logic

DECEMBER 5, 2017

If you send email or maintain a user database and have any members, customers, or prospects in the European Union, you’ve probably heard about the Global Data Protection Regulation (GDPR). Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history.

Email Marketing 196

Email Marketing Guidelines Marketing Resources 196

Higher Logic

MARCH 29, 2018

Here are two examples of different but effective subject line copy: Version A (long): The 2018 ABC Annual Conference in April is bigger than ever! The event will feature 5 new tracks: Marketing, Sales, Graphic Design, Tech Trends, and AI. The event will feature 5 new tracks: Marketing, Sales, Graphic Design, Tech Trends, and AI.

Email Marketing 209

Email Marketing Content Marketing Examples 209

Higher Logic

JANUARY 23, 2019

Improving member communications. What Do Automation Rules and Marketing Automation Mean? Marketing automation is another Higher Logic tool used for automating marketing communication, powered by features like lead scoring and email campaigns. Related: Email Marketing vs. Marketing Automation [Explained].

Marketing 136

Marketing Communications Case Study Tools 136

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. More info/register. .

Strategy 195

Strategy Content Leadership Email Marketing 195

Achieve

DECEMBER 8, 2023

Maintain an Alumni Database There are several types of software you’ll likely leverage in your alumni fundraising efforts, including communication tools and an online payment processor. Your performing arts program can leverage an alumni database in multiple ways, including to: Maintain up-to-date contact information for each of your alumni.

Tips 52

Tips Survey Social Media Communications 52

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Try using software like: Member management software to process dues payments, create membership registration forms, upload member information in a database, and more. What is a Membership Drive? PST spot !

How To 130

How To Discount Social Media Software 130

MemberClicks

FEBRUARY 7, 2023

Access to your members-only content, online community, learning management system, job board, etc. You should let them know where they can find information, how to access it and give them a point of contact for any questions they may have in the first few months. What information would be helpful for you?

Learning Management System 98

Learning Management System Social Media System Video 98

Higher Logic

DECEMBER 6, 2018

I’ll take you through four examples of how marketing automation and online community can work together to create highly personalized engaging experiences ( we'll use the same legislative examples from Part 1 of this recap series: Are You Prepared to Master the Engagement Economy? ). Example 1: Newsletters.

Newsletter 189

Newsletter Maine Content Examples 189

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. An expired offer is cousin to inaccurate data, and you should double check to make sure you’re timing your communications accurately to match up with any promos. And what’s more , they’ve grown to expect it. Let’s explore this.

Marketing 149

Marketing Guidelines Software Email Marketing 149

Association Success

OCTOBER 28, 2020

Nowadays, you can’t be too careful with who you communicate with online. This can be especially troublesome when you want to share exciting and resourceful information about your company and products. Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose.

California 78

California Newsletter Software Revenue 78

Higher Logic

OCTOBER 12, 2017

Online community and marketing tools open up communications with your supporters. You’ll have access to contact information, gift records, relationships, and virtually any other data you choose to collect in one easily accessible location. Online Community and Marketing Tools Open Up Communications with Your Supporters.

Technology 179

Technology Strategy Software Tools 179

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

MemberClicks

OCTOBER 20, 2023

Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2. Conduct research Use resources like Capterra to compare software and collect information like price and features included to build a case you can bring to your board.

Software 52

Software Association Management How To Email Marketing 52

Reid All About it

JANUARY 7, 2022

If you’re looking for more enjoyable and rewarding volunteer opportunities for members, WBT Systems suggests ways they can help with your online education programs , for example, as coaches. Email marketing automation software. Should this meeting be an email? Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Achieve

MARCH 2, 2022

For example, on your organization’s anniversary, set up an online donation form where donors can donate specific amounts based on significant dates related to your nonprofit, such as the anniversary of your organization’s founding. Organizations see about a 40 dollar return for every one dollar spent on email marketing.

Social Media 59

Social Media Email Marketing Class Tools 59

Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

How To 36

How To Email Marketing Newsletter Discount 36

Higher Logic

AUGUST 1, 2019

You don't have to test every communication channel to find out the best way to reach your prospects, thanks to data from fellow associations. The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional).

Recruiting 195

Recruiting Recruitment Certificate Discount 195

Delcor

APRIL 10, 2020

Staff store files and information according to consistent guidelines. Staff use consistent digital communication channels to collaborate across the office. This group’s charter will be to gather input from colleagues and draft the standards and guidelines for staff to follow when they communicate and collaborate. Competencies.

How To 64

How To Guidelines Email Marketing Team 64

Reid All About it

JULY 9, 2021

The training of frontline (public-facing) employees has traditionally been the purview of a company’s HR department or, as with alcohol service training, for example, outsourced to a for-profit specializing in that niche. Tori Miller Liu, MBA, CAE, Information Systems Director, American Speech-Language-Hearing Association. Office myth.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

ISAE

APRIL 4, 2024

Different types of gifts are exploding in popularity today as donors look for ways to more proactively manage their philanthropy—donor-advised funds are the perfect example. For example, tax benefits and estate planning are major motivators for many planned gift donors. Never give direct financial or estate planning advice to donors.

Examples 40

Examples Strategy Review Discount 40

Protech

MAY 9, 2023

For example, let’s say the fictional association from our example had used a robust AMS with specialized event planning features instead. This is just one example of how an AMS can give members more positive experiences and save your staff time on administrative tasks. What are the benefits of using an AMS?

How To 52

How To Software Event Planning Membership Management 52

MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

Directory Discount Software Tools 52

Fonteva

MARCH 19, 2020

This information is vital to making informed decisions on what actions should be ceased, improved or prioritized. Communicate more effectively with members. Data hygiene involves conducting an audit of your database and discovering areas with flawed information. Communicate more effectively with members.

Tips 52

Tips Recruiting Recruitment Tampa 52

Achieve

MARCH 16, 2022

According to Re:Charity’s article on increasing participation with email marketing , personalizing your messaging is one of the first and most important aspects to immediately engage recipients and boost the probability of a response. Send surveys through a multitude of channels, such as email and SMS.

Survey 59

Survey Tips Tools Communications 59