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Case Study: Texas Society of Association Executives

Association Adviser

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. You never know until you try!” The Challenge. The Results.

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Hurricanes and Asynchronous Communication

Eric Lanke

My social media feeds were full of examples of associations pitching in to help storm victims or otherwise changing their marketing and communications strategy to give members in the hurricane affected areas a break from what otherwise must be an onslaught of association messages. My association, however, didn't do any of these things.

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GrowthZone | ChamberMaster Customers Recognized at 2023 ACCE Annual Convention

GrowthZone

Chamber of the Year Winners The Chamber of the Year award recognizes the leadership role chambers of commerce have in their communities. The award recognizes excellence in operations, member services, and community leadership. Chambers are natural conveners, sharing stories that inspire and spur action.

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Association Brain Food: 12.1.23

Reid All About it

Q4 Consultant Community Call We’re excited to open lines of communication for ASAE staff to update the consultant community and create a space for our consultant members to network with one another. 1 CAE credit. . – 1 CAE credit. More info/register. Host: ASAE Wed 12/6 from 9:30 a.m. 1 CAE credit. 1 CAE credit.

Arlington 266
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Association Brain Food: 1.5.24

Reid All About it

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar. 1 CAE credit.

Revenue 277
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The Power of a Board Chair

Associations Now

According to a report on the research on Colorado State University’s website , when a dedicated chair “engaged in a decisive, hands-on leadership style … their companies were more likely to create streamlined, simple strategies and fared well.” In an interview I conducted last June, leadership consultant M.

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Winning resources: CAI recognized for excellence in association media and publishing

Ungrated

We are proud to share with you that the Ungated blog is one of three CAI publications recently honored with EXCEL Awards , an annual program that recognizes excellence and leadership in nonprofit association media, publishing, and communications. important to community associations. ways to communicate effectively ?and?