Reid All About it

JANUARY 28, 2022

Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Presenter: Chris Klauda, Senior Director, Market Insights, STR. Presenter: Ronja Francoeur, Member Engagement Specialist.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

FEBRUARY 19, 2021

They also describe how credentialing programs can help your association increase member engagement and revenue. Conference content. I love Marketing General Inc.’s I love Marketing General Inc.’s Host: New York Society of Association Executives. Membership recruitment. Quick hits. More info/register.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

JUNE 2, 2017

LMS provider WBT Systems describes the different psychological, environmental, and technical obstacles that stand between your members and your online learning programs. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Location: New York.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

JULY 9, 2021

Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Office myth.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MARCH 5, 2021

Maybe you received an engagement box from a virtual event you attended. WBT Systems explains how these boxes enhance the online course experience and provides ideas for box content and logistics. Laura Cappelle, New York Times ). Ultimate Member Engagement: The Power of Data-Driven Decision Making.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. Skip down to the list of free webinars if you prefer takeout. – Data Analytics and Member Engagement Scoring. What does it take to set yourself up, market yourself, and actually get contracted for work?

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

APRIL 2, 2021

21 SEO tips, tactics, and trends for website content in 2021. Mike Murray, Content Marketing Institute ). Hear what works, where to focus your resources, marketing, management, and tracking. Presenters: Genevieve Borello (Moderator), CAE, Senior Manager, Member Engagement, ACTFL. Quick hits. Stan Garfield ).

Revenue 335

Revenue Conference Industry Strategy 335

Forj

JULY 5, 2017

Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. Using Member Personas for Smarter Marketing and Increased Engagement .

Minneapolis 79

Minneapolis Learning Management System New York California 79

Reid All About it

FEBRUARY 26, 2021

It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ). The State of Association Marketing.

Recruiting 329

Recruiting Recruitment Project Technology 329

Higher Logic

NOVEMBER 19, 2015

Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. Growth matters: five member engagement hacks. Connect with each other and the content.

Social Media 120

Social Media FAQ Boston Content 120

Reid All About it

JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. Hear about some major considerations for online engagement. How to Develop a Successful New Member Onboarding Campaign through Marketing Automation.

Innovation 273

Innovation Conference FAQ Industry 273

Mariner Management

DECEMBER 10, 2020

Pre-pandemic associations tapped their components for four key roles: member engagement, leadership development, member recruitment and professional development delivery. In 2019, member engagement rose to the top for the first time. The role of the chapter sharpened in focus around local member engagement.

Metro 83

Metro Boston New York Member Engagement 83

Reid All About it

FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Break Down Barriers to Early Engagement. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. Email Marketing Workshop. Content Strategy & Your SEO Roadmap.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Hosts: Firespring and Nonprofit Coordinating Committee of New York. Engaging the Volunteer of the Future. Presenters: Grazia Mohren, vice president of marketing, BizBash. Engage Members Using Remote Meeting Tools.

Tools 175

Tools Social Media Marketing Case Study 175

Reid All About it

DECEMBER 9, 2016

I’ve been harping on ASAE exhibitors the past few years to step up their email marketing game. Hosts: Firespring and Nonprofit Coordinating Committee of New York. Engaging the Volunteer of the Future. Presenters: Grazia Mohren, vice president of marketing, BizBash. Engage Members Using Remote Meeting Tools.

Tools 150

Tools Social Media Case Study New York 150

Reid All About it

APRIL 5, 2019

Human contact is becoming a luxury good ,” said Nellie Bowles at the New York Times. Now that everyone has their face locked into screens throughout the day, people who can afford it are paying for “human engagement.” New “auto renewal” laws in DC and several states will affect how associations handle membership communications.

District of Columbia 170

District of Columbia DC Washington LMS 170

YourMembership

DECEMBER 11, 2014

The fact that the job market is heating up is significant for many associations. In New York City alone, there are 25,000 unfilled middle-skill jobs in the health care sector, a major industry among the association career centers we work with daily. As members of your organization, you have unparalleled access to them.

New York City 150

New York City New York Newsletter Social Media 150

Reid All About it

DECEMBER 2, 2022

New member engagement. The 2022 New Member Engagement Study from Amanda Kaiser at Kaiser Insights and Dynamic Benchmarking includes survey data on how associations of different sizes handle new member engagement. Word-of-mouth marketing. Topol, New York Times ).

Tips 41

Tips Video Content Marketing 41

Reid All About it

AUGUST 30, 2019

MemberSuite shares eight ways you can use word-of-mouth marketing to increase membership. Subscribe to Rob Walker’s The Art of Noticing Besides his usual great content, he’s been sharing quite a few interesting icebreakers lately. ( How to survive content by committee. Rusty Weston, Content Marketing Institute ).

Chicago 34

Chicago DC Analysis Content 34

Reid All About it

FEBRUARY 2, 2018

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. Last week, I shared an excellent article from The New York Times Magazine about Bitcoin and its underlying technology.

Chicago 93

Chicago Nashville DC eBook 93

SCD Group

AUGUST 13, 2012

30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. 5 Building integrated marketing plans is a must to effectively mix new and traditional.

Tips 40

Tips Marketing Social Media Tools 40

Reid All About it

APRIL 29, 2022

Their non-dues revenue scorecard takes seven factors into account, including member value, market insight, effort, and cost. With content and design decisions, remember, says J. Marketing Analytics. Learn about the data analytics available to marketers and what we can extrapolate from them. App design.

Louisiana 39

Louisiana Revenue Technology Recruiting 39

Reid All About it

SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. I started this weekly publication because young members of my state SAE lamented not having a big enough PD budget to acquire all the CAE credits they needed.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Like everyone else, members do not have time to engage with your association. “If Thinks small wins.

Review 85

Review Education Tips Technology 85

Reid All About it

FEBRUARY 4, 2022

What’s so great about evergreen content? The content consumption fallacy associations need to watch out for. Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Hear about the state of the association job market.

Content 39

Content Education Recruiting Recruitment 39

Reid All About it

APRIL 10, 2020

Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Everyone is wondering, should we send out member renewals right now ?

North Carolina 74

North Carolina Content Montana Social Media 74

Associations Now

SEPTEMBER 16, 2014

New York Women in Communications, Inc. It’s currently promoting a discussion on reasons to join the organization that compliments an event focused on content marketing. So how is that a benefit to members? One media association sets an example. What’s the benefit? See… — NY Women in Comm.

Directory 40

Directory New York Discount Committee 40

Reid All About it

AUGUST 19, 2022

Cloey Callahan, Worklife News ). New York Times , no paywall). Presenters: Maggie Bean, Product Marketing Manager, and Laura Christensen, Director of Professional Services, Validity. Presenter: Lauren Collins, Director of Membership and Marketing, National District Attorneys Association. More info/register.

Technology 43

Technology Software Cost Products 43

Reid All About it

APRIL 17, 2020

Lisa Block at Velvet Chainsaw Consulting reminds associations that decisions made in response to this crisis will have a long-term impact on members, so act with generosity and empathy. She addresses reserves, partnerships, marketing, and program development. Ann Gynn, Content Marketing Institute ). New York Times ).

North Carolina 44

North Carolina Montana Revenue Content 44

Reid All About it

MAY 6, 2022

Hear tips on communicating the value of your association to new members leading to improved retention and their lifelong relationship with your organization. Host: New York Society of Association Executives. Let’s Solve It: I Have No Idea How to Engage People Online. Member Engagement Specialist.

Arlington 39

Arlington Project Newsletter Revenue 39

Association Adviser

DECEMBER 17, 2013

Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” “Make sure your content has a long shelf life after presenting it. Re-thinking membership.

Social Media 60

Social Media Sample New York City Revenue 60

Reid All About it

AUGUST 9, 2019

Their post describes the benefits of learning subscriptions for members, employers and associations, and shares ideas for tiers, pricing, and retention tactics. The most important element in marketing and communications is segmentation, says MemberSuite. Driving Meeting Value: The ROI of Measuring Engagement with Meeting Content.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

OCTOBER 18, 2019

Find out what your company needs to know about engagement (paid or otherwise) with these sites. Quick hits before we get to next week’s free webinars: Is your marketing mediocre? The best reason to do content marketing is organic search–but you’ll reap other benefits as well. Peruse this checklist to find out.

North Carolina 34

North Carolina Education Project Communications 34

Reid All About it

SEPTEMBER 21, 2018

WBT Systems peels back the curtain to introduce the players on the LMS development team and explains how they decide which new features to develop. A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. Location: online and New York, NY.

North Carolina 34

North Carolina DC Washington New York 34

Reid All About it

JANUARY 6, 2023

Start by exploring a content-driven approach to sponsorships and an enhanced professional development portfolio. At The Free Press (my new favorite daily), Amanda Fortini reminds us that commonly held stories are often untrue. This New York Times story by Roger Cohen is shocking, but not surprising. Sponsorship.

Revenue 42

Revenue North Carolina Education System 42

Association Adviser

FEBRUARY 18, 2014

High performing companies and associations are realizing that the ultimate goal is not coming up with great ideas or being the first to market. Are your member benefits offering real value? Luke Williams , executive director, Berkley Center for Entrepreneurship & Innovation at New York University , agreed.

San Francisco 60

San Francisco Innovation New York California 60

Reid All About it

JUNE 22, 2018

Newsletters with curated content are the best. I just saw a New York Times article about this too. Short simulations are a revolutionary new form of educational content, and the results have already been transformative. Member Engagement or Old Baggage? Hmm, sounds like a good membership benefit.

System 30

System Charlotte Education Member Engagement 30