Data Bites Newsletter
Association Analytics
FEBRUARY 1, 2024
The association industry's go-to source for cutting-edge insights and education about data and analytics.
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Association Analytics
FEBRUARY 1, 2024
The association industry's go-to source for cutting-edge insights and education about data and analytics.
WBT Systems
FEBRUARY 27, 2018
Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective.
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Elevating Engagement
SEPTEMBER 6, 2023
I’m delighted to be a part of this list of must-read newsletters for association professionals. If you like my newsletter feel free to share it with your friends and check out some other great newsletters below! A selection of articles featured in the Elevating Engagement newsletter: Are You Time Starved?
Reid All About it
APRIL 19, 2024
The weekly list of free educational events and resources for the association community… Chapter relations gathering. Education + mentoring. Host: UST Education Speaker: Dave Will, Co-Founder and CEO, PropFuel Tue 4/23 at 11 a.m. – I loved it when local membership directors got together at our state association meetings.
Multiview
SEPTEMBER 15, 2022
Your association newsletter is one of the most beneficial pieces to your industry, especially for members and prospects to stay up to date on events, advocacy, continuing education, and more. That said, is your newsletter staying top of mind to your readership?
Reid All About it
APRIL 12, 2024
The weekly list of free educational events and resources for the association community… I would love to live Like a river flows, Carried by the surprise Of its own unfolding. Gen Z education. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy.
Reid All About it
APRIL 26, 2024
The weekly list of free educational events and resources for the association community… Association boards. As we come to the end of National Volunteer Week, take a few moments to explore ways volunteers can enhance your association’s online education programs. The outlook for associations, as described in Marketing General Inc.’s
Reid All About it
FEBRUARY 9, 2024
The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. to 1 p.m. –
Freestone
MARCH 4, 2024
Introduction Are you looking to grow your continuing education program? It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry.
Association Briefings
OCTOBER 21, 2020
Here are a few reasons you should leave your member newsletters to a human. Artificial intelligence (AI) is a huge part of today’s marketing ecosystem. But AI has also started to penetrate deeper into smaller marketing departments, helping brands enhance the customer buying journey. Handcuffed! If Not AI, then What?
Reid All About it
JUNE 30, 2023
The weekly list of free educational events and resources for the association community… Gen Z membership. William Deresiewicz, Tablet ) Good eats Skip down to the list of free educational events if you prefer takeout. Host: UST Education Speaker: Sheri Singer, Owner, Singer Communications Thu 7/6 at 2 p.m. Employee retention.
Reid All About it
JANUARY 29, 2021
The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Here are the educational events scheduled for next week. Membership survey. Managing remote teams.
Reid All About it
MAY 12, 2023
The weekly list of free educational events and resources for the association community… Non Dues-a-Palooza (NDP). The corporate market is a growing profit center for them—and could be for your association too. Newsletters. shares 15 ways to improve your newsletter content and delivery. Learning business. Membership tiers.
Reid All About it
JULY 7, 2023
The weekly list of free educational events and resources for the association community… A month from now, many of us will be at ASAE Annual in Atlanta. Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Self-paced online courses.
Spark Consulting
AUGUST 7, 2014
I had the opportunity to present Membership Marketing on a Shoestring Budget for the National Association of Home Builders’ Association Leadership Institute earlier this week. As usual, when I deliver this session, I solicit great inexpensive marketing ideas from the participants as well. Educate and train your staff.
Reid All About it
SEPTEMBER 15, 2023
The weekly list of free educational events and resources for the association community… Must-read newsletters. I was happy to see Association Brain Food in Lead Marvel’s list of eight must-read newsletters for association professionals. Host: UST Education Speaker: Jon Rivers, COO, Marketeery Tue 9/19 at 12 p.m.
WBT Systems
AUGUST 29, 2017
No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.
MultiBriefs
JUNE 29, 2023
{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy.
Multiview
MAY 12, 2022
Email marketing has long been the preferred marketing channel for organizations but when Apple introduced Mail Privacy Protection (MPP) almost a year ago, it caused many marketers to question its future effectiveness. Since going into effect on September 20, 2021, email marketing has not come to and end.
Reid All About it
JANUARY 28, 2022
The weekly list of free educational events and resources for the association community…. If the registration numbers for your educational programs are disappointing, WBT Systems shares several reasons people don’t commit to online courses and conferences. Here are the educational events scheduled for next week. Host: Fridays@4.
Reid All About it
MARCH 24, 2023
The weekly list of free educational events and resources for the association community… I’m going away for eight days on a hiking vacation in southern Utah, so I’m not publishing Association Brain Food the next two Fridays, March 31 and April 7. They explain how to use AMS data for planning and marketing events. Women in the workplace.
Reid All About it
NOVEMBER 26, 2021
The weekly list of free educational events and resources for the association community…. They released a roundup of what they learned and, wow, you need to read this PDF (the link is in their post) before planning your next virtual conference, educational program or event. Here are the educational events scheduled for next week.
Reid All About it
MAY 5, 2023
The weekly list of free educational events and resources for the association community… Meaningful meetings. Coursera, EdX and LinkedIn Learning are going all in on the corporate market and increasing revenue as a result. ” ( Austen Connection ) Good eats Skip down to the list of free educational events if you prefer takeout.
MultiBriefs
MAY 9, 2024
Discover where your marketing matters With the digital transition all but complete, the days of traditional print for newsletters and marketing material are coming to a close. A simple breakdown of market segments can be done through highlighting generational differences and how reaching members in each one can be accomplished.
Reid All About it
MARCH 17, 2023
The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Newsletters. shares 15 ways to improve your newsletter content and delivery. Content is a commodity, says WBT Systems. Valuable information for associations!
Achieve
AUGUST 18, 2023
It’s no secret that effective marketing helps maximize the fundraising potential of your nonprofit’s events. For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. Let’s get started!
Association Success
OCTOBER 2, 2020
Every week, we pull five articles our audience liked most from our newsletters to keep up with what’s trending. We look at the most-read articles from subscribers to our personalized twice-weekly newsletter. The artificial intelligence-powered newsletter from rasa.io The artificial intelligence-powered newsletter from rasa.io
EventMobi: Association Events
JUNE 26, 2023
According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Choosing when your renewal efforts begin and end, how to frame your messaging, and what marketing channel you’ll use can make all the difference in your retention rates. The solution?
WBT Systems
SEPTEMBER 12, 2017
Should they take such a primary place in your association’s educational offerings? Attendees will not only enjoy networking and education during the conference but will reap additional value by continuing the conference learning experience when they get home. Make a plan to help attendees move that finish line. It doesn’t happen.
Associations Now
SEPTEMBER 27, 2023
Stephen Martin Managing Director, Member Education/Professional Development, American Institute of Architects Leveraging emerging technologies like AI. Generative AI and machine learning will change the way we approach professional development and continuing education. But now that I handle various types of content (e.g.,
Socious
NOVEMBER 14, 2016
That’s because the majority of marketing and sales efforts (and executive focus) go toward attracting and winning new customers. Every day, marketers are becoming more and more efficient at winning new business through digital relationship-building approaches like inbound. 81% of those marketers rated their strategy as successful.
Forj
AUGUST 7, 2017
Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.
Reid All About it
JULY 1, 2016
Newsletters. Sticky Conference : Each edition of this monthly newsletter from conference and trade show consultants, Velvet Chainsaw, is devoted to one challenge or issue. Their picks are always good reads even if you aren’t in the education business, after all, we’re all lifelong learners. Leading Learning : Yes, Tagoras again!
Association Analytics
FEBRUARY 20, 2024
Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility.
Reid All About it
JULY 30, 2021
The weekly list of free educational events and resources for the association community…. People are too busy to find and vet the educational content they need, so do the dirty work for them. Why niche communities are the future of social media marketing—associations should have an advantage here. Non-dues revenue. CAE credits.
GrowthZone
AUGUST 3, 2023
Those honored with the designation have demonstrated organizational strength and made an impact on key community priorities, such as education, transportation, economic prosperity, and quality of life. Chamber of the Year Winners The Chamber of the Year award recognizes the leadership role chambers of commerce have in their communities.
Membersuite
FEBRUARY 17, 2022
If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. You have a larger non-member market you can cultivate and tap into. You have a larger non-member market you can cultivate and tap into. Special membership tier or education subscription.
Reid All About it
JANUARY 21, 2022
The weekly list of free educational events and resources for the association community…. Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Membership survey.
Freestone
MARCH 7, 2024
Your continuing education program already likely offers several in-person and on-demand learning courses, annual conferences, and member events. You can think of PD Day as a platform for you to promote how your continuing education program can improve your members’ careers.
Reid All About it
DECEMBER 14, 2018
The weekly list of free educational events and resources for the association community… It’s the most wonderful time of the year… (sing it with me). Kivi Leroux Miller, Nonprofit Marketing Guide.com ). Are you mindlessly employing these “best fundraising (or marketing) practices?” Slefo, Ad Age ).
Membersuite
FEBRUARY 21, 2023
Perpetual membership marketing. Your marketing work never really ends. Per Marketing General Inc.’s s (MGI) 2022 Membership Marketing Benchmarking Report , 34% of associations said members did not renew because they forgot, that’s up from 29% of them in 2021. Throughout the year, keep selling the value of membership.
Reid All About it
JANUARY 15, 2021
The weekly list of free educational events and resources for the association community…. The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Content/education strategy.
NXUnite
DECEMBER 13, 2023
At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. Helpful Resources: We’re constantly creating educational resources for the mission-driven sector. Getting Attention The Google Ad Grant is a great marketing resource for nonprofits.
Blue Sky eLearn
FEBRUARY 18, 2021
Event planning software can help you organize your event, market the opportunity to members, and collect data to measure event success all within one system. . Consider these digital marketing ideas from AccuData to spread the word about your virtual service event: Your email newsletter. Happy planning! Jake Fabbri.
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