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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

The first pitfall into member attrition is the assumption that members are committed to sticking with an organization simply because they’ve signed up to pay regular dues. However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies.

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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Let’s look at an example.

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Email Marketing Do’s and Don’ts During COVID-19

Associations Now

An example of why this matters: Spirit Airlines sent out the prescheduled email “Never A Better Time To Fly” right as COVID-19 was upgraded to a pandemic. Offer resources for your community, like free livestream yoga or meditation classes, or organize food dropoffs to the people who cannot leave their homes.

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). Here’s a list of the most common options: Name Contact info (phone, email, etc.)

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Your Online Membership Directory: Benefits + 5 Examples

MemberClicks

Publishing your membership list allows your members ultimate visibility—you’ve given these organizations your stamp of approval, and this can result in networking opportunities and business referrals from your other members. Hundreds of organizations can leverage the power of membership directories. You can build your online presence.

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8 Strategies to Elevate Your Events Through Email Marketing

Achieve

Events are an important part of your organization’s yearly calendar. Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. Making your readers feel curious about what you have to say is a useful way to ensure that they open and read your emails.

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Essential Medical Association Software That Grows Your Organization

MemberClicks

Here are the features, tools, and solutions to look out for to modernize your organization. Examples of professional medical associations include: American Academy of Neurology Radiological Society of North America Illinois Osteopathic Medical Society American Veterinary Medical Association What is a Trade or Business Medical Association?