GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Implementing modern technology is a fantastic first step to boosting member engagement, but your association shouldn’t stop there.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.

Revenue 296

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Reid All About it

JANUARY 4, 2019

If you haven’t already received an invitation to participate from Mariner Management, you can opt in by providing your information here. The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Tony Rossell at Marketing General Inc. Creating visual content.

Video 285

Video Washington Social Media DC 285

GrowthZone

NOVEMBER 30, 2021

By using marketing automation, you can customize content to ensure your members receive exactly what they want. Use lists to mix, match, and remove members so each member’s inbox is filled with relevant and engaging material. They will only get information and help where they need or want it.

Marketing 78

Marketing Email Marketing Recruiting Recruitment 78

YourMembership

MARCH 23, 2017

This is the first of a two-part series from Real Magnet looking at best practices for re-engaging your association members. As an email marketer, your list of both members and prospective members is probably your most valuable asset.

Email Marketing 199

Email Marketing Revenue Marketing Member Engagement 199

YourMembership

MAY 2, 2017

How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Formed in 1981, VHMA has grown to serve over 2,700 members across North America.

Revenue 186

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YourMembership

MAY 4, 2017

In March, we shared the first three basic best practices for re-engaging your association members. Remember, as an email marketer, your list of […]. For a refresher, read part 1 here. Now, here’s the other three.

Email Marketing 186

Email Marketing Marketing Membership Management Member Engagement 186

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. New Member Acquisition. The goal: Every year, bringing in new members is likely to be on your association’s list.

Social Media 254

Social Media Tools Member Engagement Revenue 254

YourMembership

AUGUST 6, 2015

We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading member engagement platform for organizations.

Detroit 150

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EventMobi: Association Events

SEPTEMBER 28, 2023

A membership directory is the #1 way to accomplish what your association does best: keep your members connected to one another and you. What is a Member Directory? A member directory, or member list, is a list of all members of your organization. What Information Should a Member Directory Include?

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Higher Logic

MAY 13, 2020

With tools like online community and marketing automation , you recreate the best parts of your association online. The great ideas and valuable connections members build with each other at your annual conference can happen all the time. This way, you can scale your engagement efforts for increased success.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

FEBRUARY 4, 2020

For the seventh time in eight years, ‘information overload/cutting through the clutter’ weighed in as the No. Plus, the two core challenges following #1 in the report—the “inability to communicate member benefits effectively" and "customizing for different member segments”—certainly play a role in information overload.

Communications 287

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Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Host: Smart Meetings. Host: Grype.

North Carolina 195

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GrowthZone

DECEMBER 6, 2022

Through these blogs, you will learn from user experiences how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. To read the previous blogs in the series, click the link for the following topics: member engagement , streamlined processes , and event management.

Communications 78

Communications Software Directory Committee 78

Nimble AMS

OCTOBER 21, 2021

Today, offices are re-opening, with a combination of onsite and remote workers and in-person/online member engagement. Nimble AMS provides mobile access that gives you the ability to adapt to any work situation, allowing your staff to collaborate and access the information they need no matter where they are. .

System 125

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Higher Logic

MARCH 12, 2019

Getting over this interdepartmental communication hurdle is key to achieving the ultimate goal for a member communications schedule: increasing engagement by personalizing content for each member, based on their needs and interests. Align Your Staff for an Effective Member Communications Schedule. So here’s the secret.

Communications 174

Communications eBook Tools Team 174

Reid All About it

MAY 12, 2023

These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. These intimate, informal gatherings are designed to help you build your network and connect with the AWTC community. LinkedIn or Facebook) or private ones for members. No plan, no progress. on the same day.

Chicago 200

Chicago Newsletter Mooc Education 200

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

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Reid All About it

MAY 19, 2023

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195

Strategy Content Leadership Email Marketing 195

WBT Systems

JULY 24, 2018

Email marketing. Cross-selling to non-members who buy products or attend conferences. We’ve talked before about the power of social proof in marketing your online learning programs. “Now, Now, we’re speaking to our members about how we can help them get to where they want to be in the future.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

JULY 9, 2021

Member engagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to member engagement taken by associations during the pandemic. Member Engagement in 2021: How Associations are Navigating Engagement in the Post-Pandemic Environment. Makes more sense now.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

MAY 14, 2021

Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Amanda Kaiser, member engagement specialist, Kaiser Insights. Presenter: Michelle Schweitz, marketing manager, YM Membership.

St. Louis 341

St. Louis Technology Strategy Conference 341

Freestone

MARCH 4, 2024

Try using the following marketing channels: Social media platforms: LinkedIn, Facebook, YouTube, Instagram, and more. Email marketing: Send important updates about a new course and registration information directly to your learners. Additionally, make it easy for learners to register for an upcoming course.

Strategy 52

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MemberClicks

SEPTEMBER 26, 2022

With all that data in one place, it also gives association leaders the analytics and insights they need to make informed decisions. Without software solutions, association and chamber of commerce staff would end up doing dozens of hours of manual labor a week and much of what makes being a member of associations great wouldn’t be possible.

Software 52

Software Membership Management Directory Email Marketing 52

MemberClicks

DECEMBER 14, 2022

No matter how much you might personally be overwhelmed dealing with your overstuffed email inbox, nonprofit email marketing is still one of the most powerful ways to reach your members, donors, and audience. Is email dead? Why email marketing is important for your nonprofit association or chamber.

Email Marketing 52

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Reid All About it

APRIL 30, 2021

How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions. During the one-hour event, you will participate in group activities and compete against your colleagues in rival groups, as you network in an informal online setting.

Education 354

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MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

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Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

GrowthZone

MARCH 12, 2019

Most associations use association management software to manage their data, process joins and renewals, track finances, cultivate member engagement, and streamline tedious tasks. It provides a central hub for information, and it gives you control over what each employee can see and do in real time. However, some do not.

Software 97

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Optimist Consulting

MARCH 26, 2014

It was a really informative read; I encourage you to download a copy. Mobile web will deliver member engagement – last year’s report stated that 75% of respondents didn’t have a mobile-friendly website, but this figure has reduced in this year’s report to 48%. Membership retention Social media'

Report 100

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Reid All About it

MAY 7, 2021

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Genevieve Borello, CAE, Senior Manager, Member Engagement, ACTFL.

Technology 370

Technology St. Louis Strategy Products 370

Associations Now

SEPTEMBER 6, 2017

When you know and cater to their habits and preferences, you make it far more likely that your next email will be received, opened, and read. Here are the important takeaways from two new reports on the email marketing landscape. Do you suffer from email fatigue? Timing is everything.

Survey 97

Survey Email Marketing Report Tools 97

Reid All About it

NOVEMBER 10, 2017

If you know of associations practicing content strategy, please forward this information to them and encourage them to also participate. Amith Nagarajan says the real culprit in the inbox overload complaint is email relevance, not frequency. Members can find information anywhere. post picks up the relevancy message.

DC 150

DC Washington Tools Education 150