Higher Logic

FEBRUARY 16, 2017

Last month we announced our acquisition of Socious, bringing the best minds in member engagement together to lead in product innovation and the community industry. 2017 is shaping up to be our best year yet!

Press Release 227

Press Release Library Project Software 227

Higher Logic

JANUARY 18, 2017

But here are details why Socious is a great fit for Higher Logic: Higher Logic already is experiencing incredible growth and this will help us build and innovate better and faster. This will ultimately result in more rapid innovation, an expanded set of product offerings available to our clients, and even better customer service.

Press Release 120

Press Release Software Products Member Engagement 120

Higher Logic

JUNE 13, 2019

Innovation (32%). Innovation (32%). In contrast, almost 50% of community members are actively engaged. External communities impact complex organizational objectives: Customer retention (61%). Lower support costs (52%). The top 5 functional processes enabled by community are: Customer support (63%). Knowledge management (53%).

Strategy 195

Strategy Report Team Cost 195

Higher Logic

MAY 30, 2017

Highlight Innovative Product Uses. Often, they’ll come up with innovate uses that you never considered. Someone or something is always available to help, which sets your company apart from competitors that only offer nine-to-five support.

Process 184

Process How To Case Study Products 184

Higher Logic

MAY 11, 2020

At Higher Logic , we are driven by the desire to innovate for our customers. The Southern Medical Association saw a need to recreate their association online and they used online community to provide a private place for their members to connect and learn 24/7, 365 days a year. What’s Next for Higher Logic’s Community Management Solution.

Review 287

Review Blended Learning Software Products 287

Higher Logic

JANUARY 23, 2020

It’s vital for industry professionals to stay up-to-date on their learning, whether that’s renewing certifications or diving into the latest innovations in their industries. Create courses that track these innovations in your industry, to ensure members are always privy to the latest skills needed to succeed.

LMS 199

LMS Products Tips Learning Management System 199

Higher Logic

AUGUST 17, 2017

Innovate and Generate Higher-Quality Solutions. Customers, especially B2B customers, are incredibly innovative and knowledgeable about their industries as well as the products they use. In a user group, customers like this often surprise and delight one another with innovative workarounds that solve their peers’ problems.

Cost 134

Cost Products Innovation Team 134

Higher Logic

JANUARY 9, 2018

Starbucks is one of many companies that’s using crowdsourcing to take innovation directly to their customers. Starbucks’s online crowdsourcing community has a direct impact on its customers’ daily lives and purchases, making it a valuable tool for innovation as well as driving profits. It might just be their customers.

Products 180

Products Innovation Press Release Review 180

Higher Logic

OCTOBER 21, 2015

Even Google’s recent announcement that it has restructured and is now a subsidiary of its new parent company, Alphabet, is proof that larger organizations are breaking up into smaller, more agile companies in order to remain innovative. Humans tolerate ambiguity, ask the hard questions and have the soft skills to continue innovating.

Technology 120

Technology Innovation Products Marketing 120

Higher Logic

OCTOBER 14, 2015

We’re proud to have this opportunity to showcase the most innovative community managers and thought leaders. Our innovation panel is sure to inspire. Super Forum is where community knowledge and new ideas converge. It’s truly a unique two days of community training, education and networking. See you next week!

Innovation 120

Innovation Industry Team Tips 120

Higher Logic

OCTOBER 9, 2015

This collective Voice of the Customer (VoC) may hold the key to revamping and innovating business decisions. Communities serve as a guide for crowd-sourced innovation. Customers and members have always been talking, but organizations haven’t always made a point to listen. People like contributing to a greater good.

Organization 120

Organization Library Survey millennials 120

Higher Logic

AUGUST 18, 2016

In order to engage everyone, you need to create a distinctive and original experience that allows everyone to better function, create and innovate. And if customers can effectively function, create and innovate with each other online, imagine the ripple effects throughout their experience -- and your organization -- offline.

Innovation 120

Innovation Maine Education Products 120

Higher Logic

NOVEMBER 8, 2018

Most Innovative Way of Using the Higher Logic MA Platform: American Association of Airport Executives. The American Association of Airport Executives (AAAE) has taken full advantage of the Higher Logic Informz Marketing Automation platform, often breaking new ground and finding innovative solutions to meet their organizational goals.

Michigan 190

Michigan Certificate Handbook Directory 190

Higher Logic

OCTOBER 30, 2018

The new community platform introduced innovative collaboration capabilities, enhanced overall user experience, and provided scalability to support the rapid membership growth. enabling our users to innovate and overcome challenges by leveraging the collective intelligence of the group. Brian Wilson, Chief Customer Officer, Zenoss.

Case Study 120

Case Study Austin Products Library 120

Higher Logic

JANUARY 25, 2016

The community management industry is making great strides and growing rapidly into 2016, thanks to innovative content and collaboration amongst community managers. Happy Community Manager Appreciation Day! This is one of our favorite days of the year.

Arlington 120

Arlington Industry Tips Innovation 120

Higher Logic

MARCH 7, 2017

Communities not only connect organizations more strongly with customers or members, but they can also connect the cogs within the organization more closely, streamlining and innovating internal processes.

Survey 214

Survey Team Marketing Content 214

Higher Logic

APRIL 6, 2017

When everything speaks the same language, developers have a common platform to innovate on, and users get more freedom to choose products that work for them,” the Alliance asserts. The zigbee alliance’s dotdot offers a broader solution, a common language between IoT devices on any network.

Products 168

Products Technology Industry System 168

Higher Logic

NOVEMBER 12, 2019

The effectiveness of your association’s growth strategy depends on your organization’s willingness to adapt, innovate, and implement data-backed solutions that produce maximum member value. Read: 6 Ways Associations Can Improve Chapter Performance. Support Your Association’s Future with the Right Tech Tools.

Tools 205

Tools Recruiting Recruitment Strategy 205

Higher Logic

JUNE 19, 2019

Maybe text messaging with your customers isn’t for you, but you can still think through innovative ways to differentiate your customer experience. #CXNYC pic.twitter.com/GvUXbTAjz3 — Kate Zimmerman (@kmzimm). June 12, 2019. Will fortune favor the bold? Let’s get into the three big takeaways from the Forrester conference.

Strategy 136

Strategy New York Examples Resources 136

Higher Logic

DECEMBER 7, 2017

We should probably be innovating new programs, products, and services for these members, because they’re asking certain types of questions.”. Analyzing how those people engage within the community can inform future decisions for AACSB. For instance, is it repeated engagement or is it a one-off?

Analysis 252

Analysis United States Member Engagement Strategy 252

Higher Logic

SEPTEMBER 5, 2018

Historically, our team has shared 45 innovative online community ideas that our clients have implemented. If you don’t believe us, ask Simona Ciampi, the Associate Director of Online Member Engagement at the American Association for Clinical Chemistry. She insists that you “DO NOT MISS this session.”.

Tips 120

Tips California Marketing Content 120

Higher Logic

APRIL 18, 2017

They can help you power through your to-do list and deliver innovative ideas to members. 5 Reasons Why People Volunteer for Associations. Professional volunteers with experience and business instinct are irreplaceable. More importantly, they can help you overcome challenges, including funding issues.

Recruiting 256

Recruiting Recruitment Industry Leadership 256

Higher Logic

JUNE 26, 2019

Program outcomes can be connected to a variety of complex business objectives like customer retention, innovation, and culture change. The 2019 State of Community Management report reveals that communities are transforming organizations in fascinating (and profitable) ways.

Report 166

Report Case Study Resources Strategy 166

Higher Logic

SEPTEMBER 4, 2018

They can download product documentation, ask questions of other customers, and provide feedback to you on your product offerings to help speed up innovation. Once a prospect becomes a customer, your online community can be a tremendous source of information for them. All of these things help reduce your support costs.

eBook 120

eBook How To Content Software 120

Higher Logic

JANUARY 7, 2016

Demand Metric study, 2014) This effective involvement is possible with the right balance of meaningful impact and innovation using smart risk mitigation and ROI. Did you know two thirds of organizations with highly involved executives are seeing their communities influence 16% or more of their organizations’ total revenue?

Sample 120

Sample Project Revenue Leadership 120

Higher Logic

MAY 30, 2018

Instead of feeling wary or overwhelmed by it, AI will likely cut down on the number of repetitive tasks marketers have to do in their daily work, allowing more space for creativity and innovation. Download our eBook, the Ultimate Guide to Marketing Automation, to learn more.

Marketing 114

Marketing eBook System Content 114

Higher Logic

FEBRUARY 6, 2018

Product and service innovation. How to Calculate the Business Impact of Your Online Community includes formulas for calculating: New customer acquisition and customer acquisition cost (CAC). Customer retention rate. Customer support costs. Customer satisfaction scores. Break-even point.

eBook 87

eBook Revenue Cost Tips 87

Higher Logic

JANUARY 2, 2019

If people haven’t gotten good quality from you in the past, or if what you’re offering isn’t innovative or new, they may go somewhere else, where the information is free. People are questioning whether the content you’re offering is really worth the exchange of their personal information. Your resources need to be high quality to be gated.

Marketing 184

Marketing Strategy Tips Social Media 184

Higher Logic

MAY 11, 2017

They break down barriers and let employees work together to share ideas, solve problems, and innovate. Online communities and employee portals are one way to start fostering a collaborative environment. They’re the internet’s version of open workspaces – cubicle and wall free.

millennials 180

millennials Recruiting Recruitment How To 180

Higher Logic

NOVEMBER 30, 2017

You may also find that your community management team needs additional members , such as a product development coordinator to translate your customers’ feedback into product innovation. Update your team as your community grows into its role as a customer resource.

Team 174

Team Video Content Library 174

Higher Logic

DECEMBER 12, 2017

Here’s a great example of a video from social innovation lab, Epic Change , about how their donor community made a difference. Personalize these messages whenever possible. Messages or photos from those your donors have helped with their contributions are a great way to start.

How To 196

How To Project Tips Video 196

Higher Logic

MAY 23, 2016

Involve members in your innovation. Use these as keywords to direct your content’s direction and actions you take. It’s also important to understand the context of the words -- which is where keeping a pulse on the community by reading discussions is crucial. Members can be your greatest allies for bumpy roads and changes ahead.

eBook 185

eBook Products Library Content 185

Higher Logic

OCTOBER 25, 2017

Organizations in many countries are already innovating and finding new ways to generate revenue outside of membership subscriptions. If you don’t, in a few years your organization may find itself in a tight place financially. Fortunately, we’re nowhere near the first to notice the trend toward non-subscription revenue.

Revenue 159

Revenue Tips Social Media Newsletter 159

Higher Logic

MARCH 21, 2017

They care about how your community has influenced revenue , retention, and product innovation. But as mentioned earlier, the problem with tactical metrics is they’re not often highly valued by businesses. Corporate CEOs and CFOs don’t care how many people posted in your discussion forums. It’s time that changed.

Revenue 168

Revenue Review Newsletter Products 168

Higher Logic

JULY 25, 2016

Enable culture change to be more collaborative and innovative. Help others gain community and leadership skills. As information is networked, community management will eventually become just management. Maximize employee/customer/partner productivity and satisfaction.

Leadership 120

Leadership Class Survey Social Media 120

Higher Logic

JUNE 23, 2016

But that’s often where the greatest innovations and breakthroughs happen. Talk to your community members and find out exactly what they need and want. This process can be a little overwhelming when you’re unsure about the final product. Who knows exactly what the end product will look like -- but that’s exciting!

Process 136

Process Products Maine Team 136

Higher Logic

OCTOBER 8, 2015

There is a widening gap within humanity right now, between very few people doing a lot of interesting, productive and innovative stuff, and many people doing absolutely nothing. The thing is, everyone has the potential to affect change. This concept has recently been coined as cognitive surplus.

System 120

System Products Innovation Tools 120