Membership Marketing

NOVEMBER 15, 2010

In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Network with Me.

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Membership Marketing

JULY 17, 2012

You also will have difficulty recruiting a new member if you cannot identify who top prospects are for membership. You want them to raise their hand and register on your website, accept a free whitepaper or newsletter, or attend a webinar or meeting. Recruitment -- when prospects choose to join you. in Alexandria, Virginia.

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Marketing Recruiting Recruitment Price 40

Membership Marketing

SEPTEMBER 21, 2010

The goal of these programs is to get new members involved and participating in an organization’s events and services. So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters. It is free event. Unleash the Power of Market Testing in your Membership Recruitment.

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Membership Marketing

NOVEMBER 4, 2010

• What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? A frequent writer and speaker on marketing topics, he is a contributing author to two books, Membership Marketing (ASAE 2000) and Membership Essentials (ASAE 2008). Using Social Media to Recruit Staff.

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Social Media System Price Survey 40

Membership Marketing

DECEMBER 8, 2009

• Inside: [hot topic in your newsletter you think will get the most opens] • Save $200: [insert event here] Early Bird Registration Ends [insert date here]” What are your best performing subject lines? Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4).

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Membership Marketing

DECEMBER 10, 2009

• He launched a conference web site and drove prospects to it using a weekly conference e-newsletter. It started going out ten weeks prior to the meeting and highlighted a different aspect of the event. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Network with Me.

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Content Marketing Price Survey 40