Association Adviser

FEBRUARY 26, 2018

If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them. You can continue to offer free print subscriptions for members while making digital versions available to everyone. Measure More.

Charlotte 122

Charlotte Indiana Communications millennials 122

YourMembership

FEBRUARY 27, 2014

In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members.

Case Study 150

Case Study Arizona Social Media Revenue 150

Membership Marketing

SEPTEMBER 21, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Speaking Engagements. Membership Marketing Benchmarking Report. Know the Numbers on Membership Marketing.

Marketing 40

Marketing Price Survey Discount 40