Remove 2002 Remove 2011 Remove Cost Remove Social Media
article thumbnail

Conferences Aren't Serious About Networking Unless

Idea Architects

Here are a few woefully obvious, yet still underutilized, tactics for doing so that cost next to no time or money. Include space on name badges for Twitter handles and in participant listings for other social media connections (LinkedIn, Facebook, et al) that individuals may wish to share. Dec 2011 (6). Nov 2011 (5).

article thumbnail

Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Value = Benefits / Costs = (Functional benefits + Emotional benefits) / (Monetary costs + Time costs + Energy costs + Psychic costs) 1. Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). ► 2011. (29). 2011 Benchmarking Survey. (9). Cost of Wrong Strategy. (8).

article thumbnail

15 Changes in the Learning Business Landscape

Leading Learning

These days, most of us carry around a high-quality video camera as part of our smart phones and uploading the video we capture into a distribution network—whether that’s YouTube, Vimeo, one of the major social networks, or something entirely—is a breeze. The Spread of Social. The E-learning Cost Cliff.

Course 101