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Thanks For Playing: A Recipe for Social Media ROI

Thanks For Playing

A Recipe for Social Media ROI. Return on Investment for social media is something all our organizations continue to struggle with. The Altimeter Group has heard your cries, and produced The Social Media ROI Cookbook as a result. The Social Media ROI Cookbook from Altimeter Group Network on SlideShare.

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New Association Seeks Global Regulations on Social Media

Associations Now

It’s easy to pass around photos and other intellectual property on social media websites, but is it right? The recently launched International Social Media Association wants to make sure content creators get credit for their work. Delpopolo told Australasian Lawyer. Brazil, and Malta in the coming weeks.

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The Real Point of Measurement and Social Media ROI

Jamie Notter

in Learning , Social Media - 5 comments. Mark Shaefer has a nice post about a recent “ social media measurement smackdown ” he participated in during a social media conference. He was pushing back against a prevailing notion that you can’t measure social media. 4 trackbacks }.

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Turn Your Social Media Goals Upside Down

Association Adviser

It shows all too clearly that social media is still considered a broadcast medium by many associations. Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. How advocacy fits into the social media equation.

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Color Me Impressed: The Smart Set for August 2011

Reid All About it

Social media gives us a platform to b h about the ways we’ve been done wrong, and that negative buzz spreads quickly. The good news is we also use social media to rave about our good experiences. Social media is some powerful stuff, huh? I would have paid, what do I know? We’re grateful and we remember.

St. Louis 150
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Mizz Information: Social Media Software + Silos Redux

Mizz Information

Wednesday, June 29, 2011. Social Media Software + Silos Redux. The big thing these days is social media software–everyone wants to get into the game. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011?

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The State of Social Media in Membership Marketing

Mizz Information

And of course, each year I read the report from the social media/community management lens. My takeaways from this report are that engagement and attracting/retaining younger members are of key importance to associations--and, at least to me, social media and online community are key elements in both these areas.