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Context Is Everything: Online Communities

Beth Kanter

We were part of an email thread with a small group of individuals offered input on community management systems and facilitator recruiting resources. Highlights: April, 2002 Netpreneur AdMarketing discussion. It always begins with strategy - Nancy White, of Full Circle Associates , reminds us how important strategy will always be.

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Membership Marketing Blog: Your Membership Value Equation

Membership Marketing

Philip Kotler, Marketing Management, Prentice Hall; 11 edition (May 2002). in Alexandria, Virginia. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Renewal Systems. (14). Tony Rossell. at Thursday, January 19, 2012. Email This BlogThis!