article thumbnail

Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. How did you come to work for an association?

Video 60
article thumbnail

Jeffrey Cufaude, Idea Architects: Leadership Limerick: Gratitude, Not.

Idea Architects

So we need to be even more intentional when trying to communicate with the masses. magazine column from Jason Fired (of 37signals ) on Rethinking the Holiday Bonus. Oct 2003 (1). Sep 2003 (2). Aug 2003 (1). May 2003 (2). Apr 2003 (1). Mar 2003 (1). Feb 2003 (3). Jan 2003 (2).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best of the Web: February 2013

Association Adviser

MySpace in 2003? May 29-31, 2013 ASAE 2012 Marketing Membership & Communications Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. With Facebook in 2004?

Georgia 60
article thumbnail

Monday Buzz: The Challenge of Following Association Legends

Associations Now

Association consultant and SCD Group president Steve Drake was faced with that challenge in 2003 , when a CEO of 30 years decided to leave Ohio State University’s (OSU) Alumni Association. The value of ‘Do the right thing,'” she told Ohio State Alumni magazine editor Mary Alice Casey. ” Other Good Reads.

Ohio 40
article thumbnail

Two ads define storytelling for associations

SCD Group

The ad features “the little room over the pizza place at 315 Chestnut Street,” where TripAdvisor began in 2000, the “modest first-floor bedroom in Tallinn, Estonia,” where Skype was started in 2003 and the “second floor above the strip mall at Roble and El Camino,” where Shutterfly began in 1999.

article thumbnail

Four Important Things We’ve Learned During Our First Year

Associations Now

Much like the magazine that spawned us , and like ASAE as a whole, we’ve got a finger on the pulse of this space. Unlike the magazine, the flow of stories and tweets is constant. It’s 2013, and the way people work is enormously different from the way they worked in 1993 or even 2003. Take advantage of that.

Atlanta 40
article thumbnail

The Hourglass Blog: Don't Forget the Baby Boomers

The Hourglass Blog

Or flipped through a magazine? I see these ads everywhere--magazines, airports, bus stops--even online (I dont watch much TV). I've been writing and speaking about this since 2003. I started writing about advertising and boomers in 2003. Communication. My first reaction was less than sympathetic. Millennials?