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Why Could Online Marketing Get More Onerous? Blame Canada.

Associations Now

A new anti-spam law about to take effect in Canada is described as one of the world’s toughest, and even marketers who aren’t based in the Great White North need to comply if they’re sending messages to Canadians. Lesson number one is always education. Here’s what you need to know. Why’s that? Perhaps not.

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Bringing Credibility to the Conversation: Katie Butler, IIABA

Association Adviser

Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. Katie manages a team of six across three functional areas: editorial/content strategy, public relations and marketing. Now I oversee the association’s publications, marketing and public relations.

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Digital Privacy Compliance for Nonprofits: The Big 3 Laws

Achieve

Another aspect of data privacy involves how data can and cannot be used to market to donors, which is much more relevant. Regulation #1: The CAN-SPAM Act The CAN-SPAM Act was passed into US law in 2003, and it protects consumers from receiving emails that they never agreed to receive.

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How to Strengthen Your Association’s Value Proposition

AssociationChat

Nick hair says this conversation makes me think of the similarities to higher education and Ryan Craig’s book college disrupted the great unbundling of higher education. So yeah, next point is is well received here because yeah, higher education. So there’s so many changes, higher education, fascinating thing.

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Association Brain Food Weekly: 3.13.20

Reid All About it

The weekly list of free educational events and resources for the association community… Before we get to the good stuff… What do your “engaged” members not know about? Quick hits before we get to the list of this week’s free education: Why your organic traffic might be dropping… and how to fix it. More info/register.

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