Association Adviser

JANUARY 21, 2014

All marketing efforts are measurable and data is not only one of associations’ most valued tools, but a must-have marketing tool. That’s more than double the number we counted in 2012. The discussion around the CDO title began in 2012. That’s more than double the number we counted in 2012. 20 percent are in the UK.

North Carolina 60

North Carolina Tools Analysis United States 60

Associations Now

JUNE 10, 2014

61 % The increase in court decisions regarding noncompete agreements between 2002 and 2012, according to a study conducted for the Wall Street Journal by the law firm Beck Reed Riden LLP. LINX argued that it was trying to protect information on its unique training methods from competitors, the New York Times reported.

Massachusetts 40

Massachusetts Proposal North Dakota Boston 40

Association Adviser

MARCH 19, 2013

If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). more and more associations to turn to predictive analytics and other membership data analysis tools.

New York City 60

New York City New York California Video 60

Association Adviser

JANUARY 21, 2014

As best-selling author and product innovation expert Tony Ulwick explained at last week’s Innova-Con 2014 conference in New York, don’t ask customers or members what they want in a product, ask them what types of “jobs” they need to have done better. It’s also a great member benefit and new member recruiting tool.

Survey 60

Survey Analysis Oakland Innovation 60