Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. Think of your members as belonging to a tribe, with your leadership as the elders.

Social Media 60

Social Media Communications Content Strategy 60

YourMembership

APRIL 24, 2014

Last week we shared the most noteworthy association management concepts from the Xperience2014 Customer Conference, held March 31 – April 1, 2014 at the Vinoy Renaissance Resort in St. Ben Martin, CAE and Chief Engagement Officer at Online Community Results , shared his valuable insights on the significance of social media.

Marketing 150

Marketing Social Media Resources Content 150

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The loss of leadership vital to the health of the organization. The leadership of these organizations find it difficult to move away from the “status quo” mentality that no longer serves their member’s best interests.

Case Study 150

Case Study Arizona Social Media Revenue 150

YourMembership

AUGUST 7, 2014

We recently held a webinar called Flipping the Membership Equation: Thinking Different About Member Retention and Recruitment. In the webinar we highlighted the work being done at the Association of Otolaryngology Administrators (AOA) to recruit and retain new members. That’s where member engagement lives. See you in NashVegas!

Member Engagement 150

Member Engagement Nashville Software Recruiting 150

Associations Now

MARCH 20, 2014

While many nonprofits are planning to hire new staff in 2014, the sector is largely lacking when it comes to implementing formal recruitment strategies, according to a new study. This includes social media recruiting. Talent is a key ingredient to any organization’s well-being.

Recruiting 40

Recruiting Recruitment Survey Resources 40

Associations Now

AUGUST 20, 2014

Organizations that plan to survive 21st-century competition need to put more focus on hiring women for leadership roles. The lack of women in top leadership positions stretches from the Fortune 500 to nearly every possible economic sector. — Sarah Sladek (@SarahSladek) August 20, 2014. why we need Women Leaders.

Social Media 40

Social Media Video Leadership Recruiting 40

Higher Logic

JANUARY 29, 2019

Will you use marketing automation, snail mail, online community, word of mouth, search engines, social media, or a combination of tools? Now it’s time to take this to your leadership (whether it’s your boss, board, or executive team) and show them why engagement is a priority and why your plan will work. Your plan is complete.

Member Engagement 257

Member Engagement Strategy Tools Content 257