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Extra, Extra! Get Attendees to Read (or Watch) All About Your Conference

Associations Now

For instance, during the American Urological Association’s 2014 Annual Meeting, AUA TV was broadcast daily throughout the convention center and on shuttle buses, as well as on 15 official hotel channels. Or, you can take a cue from the American Libraries Association and do a wrap-up video. Please share in the comments.

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Member, Meet Sponsor: A Model for Reaching Under-Served Segments

Associations Now

As shared here in January , SPE began to offer free student memberships in 2014, via a partnership with Society of the Plastics Industry, which acts as a sponsor to subsidize the student memberships. It hopes its early results, an increase from 1,100 to 2,800 student members in 15 months, will continue.

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Museums for All Initiative Attracts Visitors, Reaches Participation Goals

Associations Now

Thanks to outreach efforts and the work of participating institutions, an initiative from the Association of Children’s Museums and the Institute of Museum and Library Services has met key milestones and is on track to reach its second year goals. museums and cultural institutions.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

Video marketing for associations is more important than ever, impacting your association’s rankability and having a direct impact on member recruitment, member engagement, lead generation, revenue, and more. Since 2014, Google has been including video in search engine result pages. Why is Video Marketing Important for Associations?

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