Spark Consulting

MAY 5, 2014

They’ve graciously given me permission to reprint it below: By Joe Rominiecki / Apr 30, 2014 . How one association unbundled some of its benefits and packaged them around “clusters of behavior” in its member engagement data. The winter of 2014 brought a lot of cold weather and snow to much of the United States.

Philadelphia 150

Philadelphia Discount Analysis United States 150

Aaron Wolowiec

DECEMBER 18, 2013

Has your organization’s meetings function experienced a year-over-year revenue decline – however slight – since the 2007 recession? If you’ve answered yes to one or both of these questions, 2014 may be a great opportunity for your organization to conduct a strategic meeting audit. Does event pricing reflect the projected profit margin?

Revenue 100

Revenue Industry Project Price 100

Associations Now

APRIL 30, 2014

How one association unbundled some of its benefits and packaged them around “clusters of behavior” in its member engagement data. The winter of 2014 brought a lot of cold weather and snow to much of the United States. Knowing that total spend data was key to pricing the packages, Engel says.

Philadelphia 40

Philadelphia Discount Analysis United States 40