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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13).

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Association Brain Food Weekly: 1.13.17

Reid All About it

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. I read about NIGP’s “HR arm” in a thread in ASAE Collaborate’s Executive Management Section (see message #13).

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Will ‘Gen Z’ be a Generation of Joiners?

Associations Now

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. In a 2016 blog post, Walker outlines a few “ what you need to know ” tips about Gen Z. Most of what we have is anecdotal evidence. “A