WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

NOVEMBER 10, 2017

The weekly list of free educational events for the association community… What do you think about the new 280 Twitter character limit? I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. Analyze emerging challenges and threats to association content strategy models.

DC 150

DC Washington Tools Education 150

Reid All About it

JUNE 9, 2017

Everyone in the association and nonprofit community is encouraged to donate to this digital food drive which runs through June 21. Learn more about the food drive, participating teams and how to contribute on DelCor’s food drive page. Tue 6/13 at 1 p.m.* – 2017 Membership Marketing Benchmarking Report. 1 CAE credit. *All

DC 150

DC Marketing System Report 150

Reid All About it

OCTOBER 27, 2017

The Halfway Rule ,” as explained by Amanda Kaiser at Smooth the Path, is one that no association should forget, especially when it comes to dealing with newer and younger members. Here’s an article that will give you the heebie-jeebies before Halloween. Presenter: Becky Willis, VP of Enterprise Engagement, EdCast. 1 CAE credit.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

NOVEMBER 30, 2018

It includes a curated list of articles that will prep you for each of the conference pathways. Learning campaigns are a new way to engage and educate your community. Last year, we noticed a trend at our association: A segment of longtime members was not engaging with us or renewing. Something to think about.

Innovation 190

Innovation Technology DC Tips 190

Reid All About it

JANUARY 26, 2018

One of the other best things I read is this article about the history of open internet protocols and Bitcoin. His article is well worth your time because it explains how this “mania for cryptocurrency could wind up building something much more important than wealth.”. Keep learning! Harvard Business Review ). Fast Company ).

DC 225

DC Washington millennials Chicago 225

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. Hear me out.

Revenue 69

Revenue Survey Communications Newsletter 69