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Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

Organic Conversation Jumps Despite Technology and Privacy Concerns. CPAs can be more cautious when trying new technology,” said Kara. In 2017, MSCPA’s ad space was 75 percent booked, bringing in nearly $14,000 in revenue. MSCPA partnered with Higher Logic to launch its private, members-only community, The Hub, in June 2016.

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Energizing Member Engagement

Potomac Core

Geopolitical uncertainty and technological disruption are dramatically changing Traditional Trade Association Strategic Planning processes. This shifts the conversation, and demonstrates the return on member engagement that your members insist upon in an uncertain global environment. Left to right: Panel Moderator, Daniel A.