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Association Brain Food Weekly: 11.3.17

Reid All About it

And I especially love it when others do it for me—those are the newsletters I value most. Hmm, a personalized curated newsletter might be one thing to turn passively loyal members and customers into actively loyal ones. Tue 11/7 from 12 to 4 p.m.* – SURGE 2017. SURGE 2017. – Price Sensitivity Analysis.

DC 150
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Association Brain Food Weekly: 1.21.22

Reid All About it

I regret not buying Bitcoin back in 2017 when it was only $1300 (argh), so I’m determined to stay on top of what’s emerging now, starting with this introduction to Web3 by Mike Troiano at G20 Ventures. Pricing for Association Events. Ever wondered how to price an offering? Or if the current price is right? Email chains.

Survey 195
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Association Brain Food Weekly: 6.25.21

Reid All About it

Virtual conference pricing. The changes made by the American Society for Nutrition to their pricing model are worth noting. Would you like to subscribe to this newsletter? Dana Freker Doody at Trade Show News Network suggests how to solve their biggest gripe: not enough real engagement with show attendees. Quick hits.

LMS 361
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Building Value: How Associations Can Leverage the IKEA Effect

Association Success

When they compared value estimates of these two groups, they found that participants who had assembled the furniture put a significantly higher price on their creations. Can your members easily submit op-eds or articles to your blog or newsletter? Another group was presented with pre-assembled versions of the same furniture.

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Should You Build Scarcity Into Your Online Business Model?

Associations Now

Only very rarely has he touched the mainstream, but he has a large cult audience, something that means a lot in 2017. Moving out of the music realm for a second here, the Christian Science Monitor is trying a very similar experiment with its news offerings by putting its good stuff behind a paid subscription newsletter.

Cost 41
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Email Marketing Trends: What’s Hot in 2017

Associations Now

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. It’s made a huge difference in the ability to put out high-quality email newsletters in a short space of time and the potential to spread that out to a large group,” the Financial Times ’ Andrew Jack told the website.

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Association Brain Food Weekly: 4.20.18

Reid All About it

Presenter: veteran planner Joan Eisenstodt, author of Meetings Today’s Friday With Joan monthly newsletter. Learn what goes into AMS pricing, how to make the case for new membership software, and other critical factors to consider when purchasing new membership software. 1 CMP credit. More info/register. Host: Meetings Today.