Higher Logic

JANUARY 31, 2019

Tech is still booming with a competitive edge, people are living longer, and younger emerging generations like Millennials and Gen Z’ers will continue to shake up the workplace (and your member base). The Wall Street Journal reports : “The flip side of being digital natives is that Gen Z is even more adept with technology than millennials.”.

Communications 184

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Reid All About it

DECEMBER 21, 2018

WBT Systems shares their ten most popular posts in 2018 and discusses why they could have attracted such interest. Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ).

Email Marketing 174

Email Marketing Social Media Library millennials 174

Associations Now

MARCH 26, 2019

If your organization is attuned to a more hands-on customer service strategy, it can be a weird feeling to have to field a response in a Twitter comment or a comment thread on a blog post. According to Gladly’s 2018 Customer Service Expectations Survey [PDF], some generational groups tend to prefer one method of communication over another.

Strategy 97

Strategy Social Media Maine millennials 97

Associations Now

DECEMBER 13, 2018

email #marketing [link]. — Higher Logic (@HigherLogic) December 13, 2018. You put a lot of effort into your email-marketing strategies—but it all means nothing if your messages don’t get past the spam filter. Managing millennials? Are you getting in? Other Links of Note.

Los Angeles 45

Los Angeles How To California Email Marketing 45

Reid All About it

NOVEMBER 10, 2017

Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Host: Event Manager Blog.

DC 150

DC Washington Tools Education 150

Reid All About it

MAY 11, 2018

Way off-topic: Check out my Grabbing the Gusto blog for my weekend post about the list of recipes I’ve made this week or plan to make in the coming week. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Follow Blog via Email. Hootsuite ). Tue 5/15 at 1 p.m. 1 CMP credit. More info/register.

DC 30

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Associations Now

OCTOBER 26, 2018

— Deirdre Reid, CAE (@deirdrereid) October 26, 2018. In a blog post on Medium , author and Inc. You spend hours on your email marketing strategies, but it’s all for nothing if your emails aren’t being delivered. The SendX blog shares their guide to email deliverability.

Strategy 71

Strategy Innovation millennials Email Marketing 71