Forj

DECEMBER 29, 2017

Here it is: Our 2018 eLearning predictions set in terms of Gartner’s hype cycle. When a learner accumulates a sufficient balance of CE credits over a certain span of time, she achieves maintenance of certification. Your content still needs to be valuable enough to justify the cost.

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. And that’s just the cost of joining. Soft skills.

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WBT Systems

MAY 15, 2018

We’ll show you how it’s done by other associations during a webinar on Wednesday, May 23, 2018 at 1 p.m. Everyone sees the revenue potential in providing online education to corporate customers. Revenue growth. If you keep your corporate customers happy, you’ll enjoy increased recurring revenue in years to come.

Education 155

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Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Mon 12/10 at 1 p.m.* – ASAE Gold Circle Awards – 2018 Winners Webinar: Marketing Edition. I’ll be happy to feature it as long as it’s not product-centric.

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Association Adviser

JULY 23, 2018

Badges tell how proficient a candidate is in a skill/ability or if they’ve barely met the criteria for passing a certification. As an added bonus, the integration of digital badging is a potential source of non-dues revenue. She is studying marketing and psychology at Clemson University with plans to graduate in December 2018.

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Forj

MARCH 2, 2021

An IDC study in 2018 reported that by 2022, the Salesforce ecosystem would create some 3.3 million jobs and $859 billion in business revenues worldwide. ” He offers the example of a certification app. While the company doesn’t provide specific counts, in 2014, Salesforce reported that it had 1.5

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Associations Now

MARCH 23, 2020

Maybe they look like apps designed around certification. Bettina Cornwell told Forbes in 2018. Well, with a little thinking and some proper structuring, a utility can help set up a backdoor into a fresh nondues revenue stream. Increasingly, that might come in the form of software tools, as well.

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