2018 Certificate Marketing Recruitment 
Membership Marketing
JULY 13, 2018
The tenth anniversary edition of MGI’s Membership Marketing Benchmarking Report is now available to download. The theme of this year’s edition highlights the evolution in how associations go to market as they seek to recruit and retain members and how remarkably associations have adapted to changes to remain strong and vibrant.
WBT Systems
JULY 31, 2018
Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.
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Association Adviser
MARCH 27, 2019
Associations may say they don’t play favorites with members, but results from our 2018 Association Communications Benchmarking Study prove otherwise. Other associations focus on recruiting future members through communication that speaks to students at local universities and high schools.
Reid All About it
NOVEMBER 24, 2017
I imagine your members (and others in your community) would keep coming back for more education if they were progressing along a learning pathway with a digital badge or certification as the prize at the end. Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Location: Columbia MD.
YourMembership
JUNE 12, 2014
It’s not easy to identify ways to make the value of membership offerings resonate with young professionals , but every association and membership organization will need to recruit them and it can be done. By 2018, one in four workers will be over age 55.
Aptify
AUGUST 16, 2019
In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. . Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. .
Aptify
AUGUST 16, 2019
In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. . Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. .
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