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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

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Association Brain Food Weekly: 1.11.19

Reid All About it

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel.

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Daily Buzz: Cultivating a Young Professional Membership Base

Associations Now

Young professional members are the future of any organization—but recruiting and cultivating that membership base can be challenging when you don’t understand their needs. The result is marketing and recruiting tactics that stereotype—and then turn off—the targeted group. . >>

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Journalism Association Pushes for Member Safety and Support

Associations Now

In light of recent threats against news organizations, the Radio Television Digital News Association is fighting to protect its members and recruiting nontraditional members to act as allies in its “Fear Will Not Silence Facts” campaign. Press Freedom tracker.