Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Providing resources to chapter leaders.

Video 285

Video Washington Social Media DC 285

Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. In a year when worldwide email open rates decreased, nonprofits bucked the trend. For nonprofits, the latest findings reinforce an industry-wide trend toward email marketing,” Chris Strub wrote in Forbes. When should nonprofits send an email?

Las Vegas 90

Las Vegas Email Marketing California Software 90

Reid All About it

DECEMBER 21, 2018

WBT Systems shares their ten most popular posts in 2018 and discusses why they could have attracted such interest. Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). CAE credit.

Email Marketing 174

Email Marketing Social Media Library millennials 174

Associations Now

OCTOBER 26, 2018

Also: Look beyond ideas when considering innovation. Innovation Beyond Ideas. Innovation isn’t about ideas. by @Digitaltonto ) [link] #assnchat <One of the better articles about innovation I've read — different insights.> — Deirdre Reid, CAE (@deirdrereid) October 26, 2018.

Strategy 77

Strategy Innovation millennials Email Marketing 77

Reid All About it

NOVEMBER 10, 2017

Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Discuss what worked, share lessons learned, and talk about what we’re planning for 2018. Why aren’t associations more innovative when it comes to tech maturity? 1 CAE credit. 1 CMP credit.

DC 150

DC Washington Tools Education 150

Associations Now

JANUARY 7, 2019

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. See, 12 months ago, my first blog post of the year predicted that there would be, and I quote, “ Tough Headwinds for Personalization in 2018.” Oh, how right I was.

Social Media 111

Social Media Course Technology Email Marketing 111

Associations Now

AUGUST 29, 2018

Here are some great tips from @MatrixGroup on how to improve your email deliverability: [link] #email #emailmarketing #assnchat. — Matrix Group Int (@MatrixGroup) August 28, 2018. Associations either innovate or stagnate, says Scott Steinberg on MeetingsNet. You can’t always please every member.

Email Marketing 55

Email Marketing Technology Tips Innovation 55