Higher Logic

MARCH 6, 2020

Some impressive 2019 stats from their robust community: 28% increase of logins since 2018. 12% increase of posts since 2018. 12% increase of unique contributors since 2018. Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). Note: Launching a community isn’t easy.

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Reid All About it

NOVEMBER 30, 2018

Before you go, check out DelCor’s Guide to the 2018 ASAE Technology Conference. Seth Godin is the author of 18 international bestsellers focusing on the post-industrial revolution, the way ideas spread, marketing, quitting, leadership, and making an impact. Presenter: Mike Dietrich, Senior Director for Platform Marketing at Cvent.

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Innovation Technology DC Tips 190

SBI

JANUARY 2, 2019

To celebrate the beginning of a new year, we’re reflecting on what we accomplished in 2018. What a year 2018 was for SBI! We took strides toward adopting new technology, honing best practices, and exploring new innovations to improve our clients’ member experiences – and had fun while doing it! Cheers to that! Giving Back.

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Higher Logic

MAY 30, 2018

But, taking a few minutes to sit down and truly understand each one can benefit the marketer. They’re friendlier than they seem, and you’re likely going to be hearing a lot more about them in the marketing world. What’s the difference between marketing automation and AI? The marketer creates the rules controlling the automation.

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Membership Marketing

NOVEMBER 8, 2019

In addition to looking at the tactics and strategies that typically correlated to success, we also asked respondents to rate how innovative their association is and what level of value that they are delivering to members. So if innovation and value are so important, how are associations innovating and providing additional value to members?

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Reid All About it

DECEMBER 7, 2018

Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results. Marketing Charts ). Mon 12/10 at 1 p.m.* – ASAE Gold Circle Awards – 2018 Winners Webinar: Marketing Edition. Host: ASAE Marketing Council Section.

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Reid All About it

JANUARY 26, 2018

Their paper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations , shares the secrets to charity fundraising success: Building relationships with donors at all levels and how that relates to membership relationship building and management. Last call to participate in Marketing General Inc.’s Host: ASAE.

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Associations Now

JUNE 12, 2017

The National Corn Growers Association is relying on some friendly competition to crowdsource innovative ways to use corn products. billion bushels, the National Corn Growers Association is hosting a global open innovation challenge to explore new solutions for turning the crop into bio-sustainable chemicals and molecules. “We

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Reid All About it

DECEMBER 1, 2017

If you haven’t looked over LinkedIn lately as part of your market research, it’s time you do. Tue 12/5 at 1 p.m.* – Fostering a Culture of Innovation at Your Association. Have you ever wondered how your association’s culture impacts your ability to be innovative? 2018 Industry Forecast: Strategies & Tips for the Year Ahead.

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Delcor

NOVEMBER 26, 2018

ASAE’s 2018 Technology Conference & Expo ( #asaetech18 ) is packed with sessions led by industry experts that will provide valuable information about current technology trends that you can take back and put into action in your own association. Marketing & Content Management. Marketing & Content Management.

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Associations Now

SEPTEMBER 9, 2019

Planners share why host destinations don’t need to be large in size to deliver on expertise, collaboration and innovative resources for attendees. There’s more to the city than people realize, both in scientific innovation and cultural capital.

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WBT Systems

JANUARY 16, 2018

You’ve probably read a few yourself—including, we hope, the one published here last week about six non-obvious online learning trends for 2018. Unlike trends, signals “turn our attention to possible innovations before they become obvious…, they often focus our attention at the margins of society rather than the core.

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Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Tony Rossell at Marketing General Inc. identifies six bad marketing habits that are killing membership marketing and growth —fodder for your association’s New Year’s resolutions. Providing resources to chapter leaders.

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Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel.

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Associations Now

JANUARY 8, 2020

A 2019 Campaign Monitor report reveals the latest email marketing trends. According to Forbes , a report by the email marketing software provider Campaign Monitor revealed that nonprofit email open rates rose by almost 5 percent in 2019, jumping to 25.2 percent) was the highest-performing day; in the 2018 report, Sunday (22.9

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Reid All About it

DECEMBER 21, 2018

WBT Systems shares their ten most popular posts in 2018 and discusses why they could have attracted such interest. Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). CAE credit.

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Email Marketing Social Media Library millennials 174

Reid All About it

NOVEMBER 3, 2017

WBT Systems explains how to earn long-term loyalty (active loyalty) in the fickle lifelong learning market. Don’t let your eyes gloss over the news about the EU’s General Data Protection Regulation (GDPR) which takes effect in May 2018. Fostering a Culture of Innovation at Your Association. Host: Association Success.

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DC Washington Innovation Price 150

Potomac Core

APRIL 23, 2019

Executives leading this transformational effort employ an adaptive model with far reaching world views because they: See their Associations as market movers – Challenging their own thinking and rapidly embracing opportunities to help members consistently solve their problems. These factors acknowledge GCCA’s role as market movers.

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Associations Now

OCTOBER 24, 2018

For example, let’s say your strategy prioritizes training in a particular skill in response to market demands. — Community by Association (@CommunitybyAssn) October 23, 2018. Innovation doesn’t happen overnight. Jeffrey Cufaude from Idea Architects shares four lessons that push innovation forward.

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Potomac Core

DECEMBER 27, 2017

Members hire Associations, Members fire Associations is what the new mantra will be for Association Executives in 2018. Cyber & nuclear threats, disruptive innovation, and increasing competition for market share will continue to reshape how members view their memberships. Will not be hired by your prospective members.

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Higher Logic

SEPTEMBER 5, 2018

During our latest Champion Program Summer Challenge, we asked our clients to share their best tips for attending Super Forum 2018 in Higher Logic’s own community, the Higher Logic Users Group (HUG). This year, we not only have tactical and strategic online community sessions, but we’ll also offer a whole host of marketing automation sessions.

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Reid All About it

FEBRUARY 16, 2018

Learn why leaders and employers should prioritize their employees’ well-being as one of the most effective ways to make broader impact in 2018. That’s why we’ve scoured the ends of the earth to come up with ten innovative ideas and actionable tips to help you create your most memorable event ever. 1 CMP credit. More info/register.

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Reid All About it

NOVEMBER 10, 2017

Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Discuss what worked, share lessons learned, and talk about what we’re planning for 2018. Why aren’t associations more innovative when it comes to tech maturity? 1 CAE credit. 1 CMP credit.

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Higher Logic

OCTOBER 30, 2018

The new community platform introduced innovative collaboration capabilities, enhanced overall user experience, and provided scalability to support the rapid membership growth. Megan Lueders, Chief Marketing Officer, Zenoss. enabling our users to innovate and overcome challenges by leveraging the collective intelligence of the group.

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Association Adviser

OCTOBER 23, 2018

The EXCEL awards recognize excellence and leadership in nonprofit association media, publishing, marketing and communications. Another competition is sponsored by Association TRENDS, which celebrates the best and most unique communications and marketing work in its annual Association TRENDS All Media Contest. Nonmember: $325.

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Associations Now

OCTOBER 30, 2018

rohitbhargava and innovation at #AtWork18 @ASAEcenter pic.twitter.com/F0m2ISX5a1. — Marvin Webb (@marvinwebb) October 30, 2018. At ASAE’s Associations @ Work conference, Rohit Bhargava, an innovation and marketing expert and the founder of the Non-Obvious Company, explained how to turn creative brainstorming into action.

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Associations Now

JANUARY 7, 2019

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. See, 12 months ago, my first blog post of the year predicted that there would be, and I quote, “ Tough Headwinds for Personalization in 2018.” Oh, how right I was.

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Associations Now

SEPTEMBER 19, 2018

Also: Make sure your influencer marketing strategy makes sense. Better Influencer Marketing. — CMSWire.com (@cmswire) September 19, 2018. Influencer marketing is rife with headaches and ethical challenges, but if you can navigate those, something valuable often emerges. At Forbes , Stryde VP of Marketing T.J.

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Social Media Tips Innovation Review 50

Associations Now

AUGUST 1, 2019

A new report from American Express Meetings & Events, called “ In-Depth Look at the Event Experience: What Marketing Owners Want ,” dives into how meeting planners can set objectives and design unique experiences while balancing the realities of logistics and budget. Think again. They are often smaller and involve quick turnarounds.

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Associations Now

MARCH 7, 2019

Also: Market your educational offerings to employers. Key findings show that social media is a saturated market. About 32 percent of Americans listen to podcasts monthly, up from 26 percent in 2018, representing the largest year-over-year growth in that statistic since the survey began. Podcasts, too, are on the rise.

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Virtual

JULY 2, 2014

During its second year, under the leadership of Chairman Traver Gruen-Kennedy, the ASP Industry Consortium promoted this new computing model aggressively with public relations and marketing programs and reached more than a billion people worldwide. UK-based Juniper Research predicts the global SaaS market will swell to $53 billion by 2018.

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Las Vegas Technology America Certificate 100

Associations Now

DECEMBER 12, 2018

Here are some do’s and don’ts from 2018’s worst password offenders. million records exposed in 2018 alone. Let’s take a look at Dashlane’s top three transgressors on its annual “Worst Password Offenders” list for 2018 for password do’s and don’ts: 1. Inc) December 12, 2018. TLDR version: “000000” is a bad passcode.)

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Mizz Information

JUNE 12, 2019

I’m just going to pull a few high-level findings from the report but I hope that after reading them, you’ll read it in its entirety alongside the two other reports I compare it with– MGI’s 2018 Membership Marketing Benchmarking Report and ASAE’s ForesightWorks. Key SOCM Findings and How They Relate to Associations.

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Associations Now

AUGUST 9, 2017

Meeting planners are turning to cities that are attracting new business sectors and investing in innovation. You have a choice: You can hold your conference in a city that is building a culture of innovation in a bid to attract startups and cutting-edge industry, or one that’s not. A bit of a no-brainer, right?

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.orgSource

OCTOBER 17, 2023

In 2022, 52% of companies in the S&P 500 disclosed that they conducted a combination of full board, committee, and individual director evaluations, up from only 37% in 2018. Approximately 24% of Fortune 100 proxy filers disclosed that they included individual director self-evaluation along with board and committee evaluation.

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Associations Now

SEPTEMBER 10, 2018

Sponsorship marketing: evaluating the platinum-gold-silver-bronze structure — by James Personius @AssnMediaPub [link] #assnchat pic.twitter.com/SPhe4JlPSG. — Deirdre Reid, CAE (@deirdrereid) September 10, 2018. Yet, most innovation and new solutions emerge from the latter category. Excellent advice.

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Price Innovation Strategy Tips 69

Achieve

NOVEMBER 19, 2018

Repurpose #GivingTuesday content that has performed well for your organization in past years or leverage toolkits like the ones below: Giving Tuesday 2018 Resources. Blackbaud 2018 Toolkit. Facebook 2018 Toolkit. You might have a large enough marketing team to support these efforts in-house. Erica Linguanti.

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Tips Press Release United States Florida 52