Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Alyssa Ford, Data and Strategy Lead at Tech Impact. Jim Lynch, Senior Writer, Nonprofit and Library Technology at TechSoup. How close is your association’s IT leader to his description? Wed 1/10 at 3 p.m.

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Video Washington Social Media DC 285

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. More info/register.

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Washington DC Library Tips 186

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. This is precisely why you can, and should , be addressing these top reasons members aren’t renewing: 37% of associations report l ack of engagement with the organization.

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Tools eBook Report Learning Management System 258

Reid All About it

NOVEMBER 9, 2018

Even the most extensive course library isn’t enough to meet learners on their terms in today’s fluid, fast-paced business environment. The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results.

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Chicago DC Washington Software 175

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Creating a Killer Content Strategy. CST – Mapping the Journey to Long-Term Member Engagement (Chicago IL). Thu 11/8 at 11 a.m. 1 CAE credit.

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Chicago DC Tools Content 38

Reid All About it

SEPTEMBER 21, 2018

The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. While this is a good instinct, the lure of repurposing recorded content as eLearning is resulting in digital libraries full of under-utilized content. CLE credit.

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North Carolina DC Washington New York 34