Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 256

Survey Project Strategy Education 256

EventMobi: Association Events

SEPTEMBER 28, 2023

Membership directories help your organization in multiple ways: Providing networking opportunities Most of the time, members join a community or association for the networking opportunities. In fact, the 2023 Membership Marketing Benchmarking Report states that 64% of associations believe members join to network with others in the field.

Directory 147

Directory Organization How To Kansas City 147

MemberClicks

SEPTEMBER 20, 2023

Utilizing effective medical association software and technology benefits your organization by enabling: Automation By simplifying and streamlining your processes, your software gives you and your staff the time and energy back to invest in your association’s mission and improve your member engagement and member experience.

Association Software 52

Association Software Software Organization Certificate 52

Reid All About it

OCTOBER 21, 2022

Learn about the onsite sustainability activations at PCMA Convening Leaders 2023 and the ways PCMA is engaging with the host destination, the Greater Columbus Convention Center, catering, attendees, and partners to produce a more sustainable event. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing.

Revenue 44

Revenue Email Marketing Education Review 44

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JULY 14, 2023

PCMA Convene recaps a Convening Leaders 2023 session led by Joe Colangelo of Bear Analytics: “ From Stats to Stories—Making Event Data Work for You.” It’s interesting to see how two organizations rely differently on data to market their event to attendees, exhibitors, and sponsors. Gen Z, AI and marketing. 1 CMP credit.

Education 39

Education Price Tools Technology 39