Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Member recruitment. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Gen Z education. Ready to veg a bit?

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Revenue Strategy Price Newsletter 256

Reid All About it

JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The 2024 survey is now open. Meeting Your Members: Tips for Conference Engagement Struggling to stand out in a sea of faces? I’ve used data from Marketing General Inc.’s

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Survey Project Strategy Education 256

Reid All About it

SEPTEMBER 15, 2023

Boring conferences. Dean West at Association Laboratory bemoans the state of association conferences because “nothing is different” despite associations knowing the same ol’ same ol’ is boring the hell out of attendees. Here’s a cure for boring conferences. Open Space events. Credit card processors. More info/register.

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LMS Revenue Arlington Education 256

Reid All About it

SEPTEMBER 1, 2023

The weekly list of free educational events and resources for the association community… Because I’m away most of next week at the Non-Dues-A-Palooza conference, Association Brain Food isn’t publishing next Friday, September 8. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. AI pulse survey. Membership trends.

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Revenue Survey Education Strategy 227

Reid All About it

FEBRUARY 23, 2024

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Wed 2/28 at 11 a.m. Imagine a live virtual expo hall without the conference registration fees.

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DC Washington Member Engagement Innovation 261

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APRIL 28, 2023

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Online communities are extremely popular with younger audiences—the toughest ones to recruit and retain. Host: Professionals for Association Revenue Wed 5/3 at 11 a.m.

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DC Recruiting Recruitment Washington 205

Membersuite

JANUARY 27, 2021

Professionals in your industry might be dealing with revenue losses, new operating conditions, and/or the challenges of working from home, alongside children in many cases. Travel Association’s travel forecast said we won’t see pre-COVID travel levels until 2024. But what about now? The pandemic changed habits, preferences and needs.

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Survey Education Communications Marketing 106

Reid All About it

FEBRUARY 16, 2024

Impexium shares seven strategies to differentiate your association from the competition in 2024. You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, attendees drift away. Conference/abstract management. DEI & education. They also identify common pitfalls you might encounter.

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Case Study Newsletter Strategy Revenue 266

Reid All About it

SEPTEMBER 29, 2023

In this post, they describe the basics and the advantages Open Space has over the traditional conference session format. They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. Daughtry, M.Ed.,

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Revenue Innovation Education Tools 272

Reid All About it

OCTOBER 27, 2023

She also shares the story of another association that partnered with an outside expert to fill in a service (and revenue) gap. Know Before You Go: Wisdom to Set Your Organization Up for Success on Software Projects Ready to find the perfect software solution for your association in 2024? Value proposition. Fri 10/27 at 11 a.m.

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LMS North Carolina Recruiting Recruitment 256

Reid All About it

FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Host: Professionals for Association Revenue Speaker: Christine Clapp, founder, Spoken with Authority Wed 2/15 at 2 p.m. –

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Blended Learning LMS Ohio Technology 39