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Association Brain Food: 12.1.23

Reid All About it

Content calendars. Trust me, when you don’t know which direction your content is going, the publishing process comes to a halt. Hilary Marsh explains the why, what, and how of content calendars and how to choose the best one for your organization. His points make sense, although he’s not suggesting you stop using LinkedIn.

Arlington 266
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Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue

.orgCommunity

But, HFMA has cast that old non-dues revenue practice aside. HFMA’s approach sounds like a great way for an association to become indispensable to members, but there’s one challenge we must address: how to make up for lost non-dues revenue when free education is a membership benefit. What can we do to fill that gap?’”.

Revenue 53
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Association Brain Food Weekly: 1.15.21

Reid All About it

Content/education strategy. In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. Association learning landscape. Host: Talented Learning.

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Association Brain Food Weekly: 12.11.20

Reid All About it

I swear we’re the only people in America who don’t subscribe to Netflix so I haven’t watched Queen’s Gambit but I keep seeing references to it all over the place. Explore new ideas for successful hybrid events, including the format, content, technology, networking and monetization. Binge-worthy education. 1 CAE credit.

Project 370
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Association Brain Food: 10.28.22

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This learning mix is the backbone of cohort programs, which are so popular right now. Blended learning. Leading Learning’s new guide (sponsored by WBT Systems) helps you understand why and how to enhance or add blended learning offerings to your association’s portfolio. AMS warning signs. More info/register.

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Association Brain Food: 10.7.22

Reid All About it

Event Mobi explains how to build a year-round community and content hub for attendees. Digital policy issues in data privacy, cybersecurity, AI, competition, or content moderation are impacting nearly every organization, regardless of location or industry. Building Your Blended Learning Playbook. The turd on the table.

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Association Brain Food Weekly: 12.4.20

Reid All About it

If you’re interested in how much emphasis other organizations will put on areas ranging from blended learning to microlearning to combating downward price pressure, this is data you will find valuable. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. Virtual conference design. CMP credits. More info/register.